Mastercard

Entrepreneurial spirit is high among women in Europe – particularly younger generations – in a bid to pursue their dreams, gain financial independence, improve work-life flexibility, and make a difference in the world.

New research from Mastercard, released ahead of International Women’s Day 2025, reveals four in ten (40%) women in Europe have considered running their own business with appetite from Portuguese (62%), Polish (47%) and Greek (46%) women surpassing the regional average.

As well as formal business ventures, three in ten (30%) women in Europe want to start a side hustle to make money outside of their main job in the next three years, again rising among Gen Z women (52%) and millennials (41%), and 26% of women already have one.

For many European women, the entrepreneurial spirit is inspired by an appetite to earn more money (54%), gain financial independence (49%) and improve work-life flexibility (39%), but motivations differ among generations.

Purpose-led Gen Z

Gen Z women in Europe are most likely to want to start a business to do ‘something good for the world’ (19% vs. 13% millennials, 14% Gen X and 16% Baby Boomers).

Of those who have already started their own business, Gen Z women are significantly more likely to say they did so to pursue their dream (50%) than millennials (39%), Gen X (32%) or Baby Boomers (33%).

Gen Z female founders in Europe are also more likely to say they were motivated by the belief their idea can change lives for the better (20% vs. 16% European women average).

In reflection of this, education and childcare are among the top three sectors that European Gen Z women would like to start a business in, while cosmetics is by far the most popular sector for Gen Z – a trend that isn’t seen among any other generation in Europe. 

Top sectors Gen Z women in Europe would like to start a business in:

Cosmetics (26% vs. 10% European average among women)Childcare (14% vs. 9% European average among women) Education e.g. tutor (13% vs. 10% European average among women) = Online seller (13% vs. 11% European average among women) Food and drink (12% vs. 11% European average among women) = Hospitality and leisure (12% vs. 10% European average among women)

Barriers facing women entrepreneurs

Despite evident appetite for entrepreneurship, the research shows that for many women across Europe, including those who have already started a business, there are still barriers in place.

Women in Europe report lower confidence in general business-related skills compared to men – particularly financial decision making (25% vs. 37% for men), public speaking (25% vs. 32%), and networking (15% vs. 23%).

This sentiment extends into running their own business too. Concerns of risk of failure (31%), lack of financial resource (29%) and lack of experience (28%) are the top barriers cited by women who have not yet started their own business. Women in Europe are also more likely than men to say lack of confidence is a hurdle (21% vs. 18% of men). This gap is particularly noticeable among Gen Z (25% of women vs. 21% of men) and millennials (26% of women vs. 18% of men).

Women who have already founded a business also say they struggle disproportionately with caring responsibilities and work-life balance, with women founders more likely than men to say caring commitments were a challenge when starting their business (15% vs. 11%). Women entrepreneurs are also more likely than men to say they struggle to switch off from work on holidays (48% vs. 42%), find it harder to balance childcare (35% vs. 33%) and skip holidays for business (36% vs. 29%).

Addressing the confidence gap

Training on how to develop a business plan (21%), and more widely available and accessible grants for small businesses (21%), are the top two things that would make women in Europe more confident in starting their own business.

Younger women are also more likely than older generations to feel they’d benefit from a support network, with 30% of Gen Z women saying having a business partner would make them more confident – the number one factor for this generation. Access to a mentor (24%) also scored higher than access to grants (20%) for Gen Z women.

Beatrice Cornacchia, Executive Vice President of Marketing and Communications for Asia Pacific, Middle East & Africa, Europe at Mastercard, said: “This research highlights the remarkable entrepreneurial spirit among women across Europe, particularly within younger generations.

“Despite the progress made by women entrepreneurs, the findings also underscore the challenges that still exist. These barriers emphasize the need to provide them with the support they need to succeed. At Mastercard, we are committed to building an inclusive digital economy and equipping small businesses with the tools and opportunities they need to grow and thrive.”

Across Europe, Mastercard is spearheading initiatives that support entrepreneurs and their business. This includes Mastercard Strive in the EU, which has awarded grants of up to €500k to innovative organizations supporting micro and small business growth across the EU, and Mastercard Strive in the UK which has reached more than one million small UK businesses, more than half of which are led by women.

For more information about Mastercard initiatives to support small businesses see Small & Medium Business Solutions | Mastercard Payment Solutions

Methodology 

The study was commissioned by Mastercard, with fieldwork conducted by independent research agency, Opinium. Between 16th December 2024 – 3rd January 2025, an online quantitative survey was carried out across 41 countries in North America, Latin America, Asia-Pacific, Europe, the Middle East and Africa. It included: 

42,500 general population (21,000 within Europe)4,300 entrepreneurs / founders (1,830 within Europe) 

The full list of countries surveyed: UK, France, Germany, Italy, Spain, Austria, Ireland, Belgium, Norway, Denmark, Czech Republic, Greece, Poland, Netherlands, Sweden, Portugal, Slovakia, Switzerland, India, Indonesia, Singapore, Australia, China, Thailand, South Korea, South Africa, Nigeria, UAE, Saudi Arabia, Turkey, Kenya, Egypt, Ukraine, Morocco, Brazil, Mexico, Colombia, Argentina, Chile, Canada, USA. 

Media Contacts
Alexia Morris, Mastercard
alexia.morris@mastercard.com

About Mastercard (NYSE: MA)

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

www.mastercard.com

Originally published by Mastercard

Follow along Mastercard’s journey to connect and power an inclusive, digital economy that benefits everyone, everywhere.

The Community Outreach Center (COC), in collaboration with KeyBank, recently hosted a free identity theft workshop as a service to the community, aimed at empowering individuals with essential knowledge to protect against identity theft.

Held February 18, at the Community Outreach Center (FedEx Room) in Monsey, N.Y., the workshop welcomed participants who were eager to learn how to safeguard their personal and financial information.

The event provided attendees with valuable insights on how identity theft happens, the warning signs to watch for and simple steps to secure personal information both online and offline. Participants also discovered effective ways to monitor their credit reports and bank statements and received practical guidance on what to do if they ever become victims of identity theft.

“We are proud to have offered this workshop free of charge as part of our commitment to supporting and educating our community,” said Rabbi Hersh Horowitz, executive director, Community Outreach Center. “The workshop was a great success, and the feedback from participants has been overwhelmingly positive. We are already looking to replicate this workshop during evening hours so individuals who work during the day will have the opportunity to attend as well.”

The workshop is part of the Money, Me & Key program, which is designed to provide clients and members of the communities KeyBank serves with the tools and knowledge to help them make the financial moves best in line with their situation and their goals.

“At KeyBank, we believe financial empowerment is key to building stronger communities. Our workshops cover a wide range of topics, from banking basics and how to improve your credit score to buying a car, preventing identity theft and considering home ownership. We’re thankful to have such a great community partner in Community Outreach Center,” said Gary Wawrzycki, branch manager, Pearl River, KeyBank.

About KeyBank 
In 2025, KeyCorp celebrates its bicentennial, marking 200 years of service to clients and communities from Maine to Alaska. To learn more, visit KeyBank Heritage Center. Headquartered in Cleveland, Ohio, Key is one of the nation’s largest bank-based financial services companies, with assets of approximately $187 billion at December 31, 2024. Key provides deposit, lending, cash management, and investment services to individuals and businesses in 15 states under the name KeyBank National Association through a network of approximately 1,000 branches and approximately 1,200 ATMs. Key also provides a broad range of sophisticated corporate and investment banking products, such as merger and acquisition advice, public and private debt and equity, syndications and derivatives to middle market companies in selected industries throughout the United States under the KeyBanc Capital Markets trade name. For more information, visit https://www.key.com/. KeyBank Member FDIC.

About Community Outreach Center 
Community Outreach Center is Rockland County’s (N.Y.) comprehensive resource of guidance, advocacy, hands-on assistance and referrals for a broad range of needs including: social services; affordable and subsidized housing; employment services; senior services; passports, social security cards & documentation; government programs and benefits; and municipal and local government matters. For more information, visit https://coconline.org/.

Client background

This company is a property and casualty insurer primarily focused on the restaurant and bar industry. Originally based in the Midwest, they have a long-standing reputation for strong established relationships in the industry with alliances and owners.

The business challenge

As the insurance organization planned to grow, it recognized that its aging systems, essential for claims management and other core functions, needed an upgrade to support its expansion into new states and to strengthen its presence in existing markets.

With a young workforce and an evolving structure, they also needed to build stronger leadership to ensure the success of the transformation efforts.

The company engaged Baker Tilly to bring a balanced perspective to the transformation efforts.

Strategy and solution

Over five years, Baker Tilly collaborated with the insurer to support both technological transformation and organizational readiness. Key elements of the collaboration included:

Change management and transformation: Developed and deployed a change management methodology, including leadership training and employee engagement strategies. Baker Tilly developed a tailored digital transformation change management methodology that aligned with the organization’s agile framework. This methodology helped the company consider the impacts of the new systems and processes and establish a sustainable approach to transformation.Leadership development: In addition to day-to-day coaching provided to new change leadership (interviewing, onboarding, coaching). Baker Tilly collaboratively built a leadership development program to develop critical skillsets in the next generation of leaders.Balanced vendor governance: Throughout the engagement, Baker Tilly provided strategic guidance to ensure that technology decisions aligned with the company’s long-term needs, balancing technical perspectives with organizational readiness.

Baker Tilly played a crucial role in supporting the program’s launch and ensuring that the foundational elements were in place. The results were evident: the insurer successfully implemented new technologies, laid the foundation for scalable growth and built internal capabilities that continue to drive success. The change management methodology has become an integral part of the organization’s core business operations, and the leadership development program is now managed internally by their HR team.

Connect with a Baker Tilly specialist to learn more!

Chemistry plays a pivotal role in enabling our daily lives and global commerce. For instance, refrigerants help to power the cold chain that supports getting food or medicines to where they need to go, keeps data centers cool so our data keeps flowing, and creates more comfortable climates at home, work, and on the road.

It’s also chemistry that helps enable our next great innovations and technology. For instance, the adoption of low global warming potential (GWP) hydrofluoroolefins (HFOs) solutions, such as Opteon™ products, helps to advance climate and decarbonization goals. In fact, the American Innovation and Manufacturing (AIM) Act, enacted in 2020 to minimize the environmental impact of high GWP hydrofluorocarbon (HFC) technology, is accelerating the transition to next-generation HFO technology. Over the next two decades, this transition is estimated to create 150,000 new jobs, increase manufacturing by $39 billion in the U.S., and reduce global temperature rising by 0.5ºC1.

In an exciting development for the future of sustainable cooling technologies, Chemours has announced its role as a Founding Member of the newly established Environmentally Applied Refrigerant Technology Hub (EARTH). This innovative Engineering Research Center, led by the University of Kansas (KU) and supported by the National Science Foundation (NSF), is set to revolutionize the refrigerant industry.

EARTH is designed to tackle the impact of refrigerants on global warming with a mission to develop a transformative, sustainable refrigerant lifecycle that mitigates environmental impacts while enhancing the energy efficiency of HVAC systems. By bringing together industry leaders, original equipment manufacturers (OEMs), refrigerant reclaimers, and academic institutions, EARTH aims to drive innovation and create practical solutions that can be implemented on a global scale.

Dr. Chuck Allgood, PhD, a Technology Fellow and recognized leader at Chemours, was appointed as a voting member of EARTH’s Industrial Advisory Board. His involvement signifies Chemours’ commitment to contributing its knowledge and resources to the development of sustainable refrigerant innovation. The advisory board will provide strategic guidance and ensure that the center’s research is aligned with consumers’ needs and is practicable for real-world implementation.

The work conducted at EARTH will have far-reaching implications, potentially setting new standards for refrigerant production and lifecycle management. The center’s efforts to enhance energy efficiency in HVAC systems could lead to significant reductions in energy consumption, further supporting global sustainability goals.

This groundbreaking collaboration marks an exciting chapter in the journey toward sustainable refrigerant solutions, and Chemours is proud to be at the forefront of this essential work.

 

1 U.S. Environmental Protection Agency (EPA), Significant New Alternatives Policy (SNAP), Federal Acquisition Regulation (FAR): High-GWP refrigerants, https://www.epa.gov/snap, Accessed Feb. 19. (2023).

Velders, G. J. M., Daniel, J. S., Montzka, S. A., Vimont, I., Rigby, M., Krummel, P. B., Muhle, J., O’Doherty, S., Prinn, R. G., Weiss, R. F. & Young, D. Projections of hydrofluorocarbon (HFC) emissions and the resulting global warming based on recent trends in observed abundances and current policies. Atmos. Chem. Phys. 22(9), 6087-6101 (2022). DOI:10.5194/acp-22-6087-2022.

Xu, Y., Zaelke, D., Velders, G. J. M. & Ramanathan, V. The role of HFCs in mitigating 21st century climate change. Atmos. Chem. Phys. 13(12), 6083-6089 (2013). DOI:10.5194/acp-13-6083-2013.

LAUSANNE, Switzerland and SAN JOSE, Calif., March 11, 2025 /3BL/ – Logitech is proud to announce it has been recognized on the prestigious CDP Climate A List for the first time, marking a significant milestone in the company’s ongoing commitment to climate action. In addition to achieving its position on the Climate A list, Logitech was recognized as a leader in Water Security with a score of A-.

CDP is a global non-profit organization that runs the global disclosure system for investors, companies, cities, states, and regions to manage their environmental impacts. CDP scored a record 24,000+ corporations in 2024, representing two-thirds of global market capitalization.

“This recognition is an important achievement for Logitech,” said Hanneke Faber, Logitech chief executive officer. “Sustainability is a business priority, because it creates customer preference and can reduce cost.”

“Achieving this ranking is a reflection of Logitech’s deep focus on climate action and environmental responsibility, as well as a testament to the hard work, innovation, and collaboration of our employees, partners, and stakeholders over many years,” said Prakash Arunkundrum, President, Logitech for Business. “This recognition motivates us to continue pushing the boundaries and design for sustainability.”

Logitech has been recognized for its comprehensive carbon management strategies. Its key initiatives include:

The Design for Sustainability program that prioritizes absolute carbon reductions as part of every design decision, including lower-carbon alternative materials like Next Life Plastics, low carbon aluminum, and optimized printed circuit boards.Activating and supporting suppliers to obtain high-quality, third-party certified renewable electricity certificates to reduce their Scope 2 emissions. For two years in a row, CDP named Logitech a Supplier Engagement Leader for its actions and strategies to reduce emissions in its supply chain.Fostering transparency and accountability. Over 66% of Logitech’s product portfolio has a third-party reviewed Product Carbon Footprint study. The company is on track to carbon label its entire portfolio by 2025.Shifting manufacturing to renewable energy by developing on-site renewable electricity and partnering with utilities providers to match 94% of Logitech’s electricity footprint with direct and indirect renewable electricity purchases.

A full list of companies that made this year’s CDP A List will be available later in 2025 at: https://www.cdp.net/en/data/scores.

About Logitech

Logitech designs software-enabled hardware solutions that help businesses thrive and bring people together when working, creating and gaming. As the point of connection between people and the digital world, our mission is to extend human potential in work and play, in a way that is good for people and the planet. Founded in 1981, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). Find Logitech and its other brands, including Logitech G, at www.logitech.com or company blog.

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(LOGIIR)

Editorial Contacts: 
Marie Perriard, Head of Sustainability Communications – USA mperriard@logitech.com 
Ben Starkie, Corporate Communications – Europe +41 (0) 79-292-3499

The backbone of global commerce—supply chains—faces unprecedented disruptions as climate change accelerates. Catastrophic droughts, floods, and extreme weather events are no longer hypothetical concerns; they are actively reshaping trade routes, escalating costs, and forcing industries to rethink their logistics strategies.

Recent insights from the “Shifting Supply Chains – Navigating a New Inter-Americas Trade Landscape” report by DP World and the Journal of Commerce by S&P Global highlight a critical reality: in today’s volatile environment, sustainability is synonymous with resilience. Businesses that fail to adapt risk losing their competitive edge. Here’s how climate change is altering supply chain dynamics and why resilience, adaptation, and innovation are key to future success.

The Rising Threat of Climate-Induced Disruption

Extreme Weather and Trade Volatility 

From hurricane-induced port closures to droughts impacting major shipping canals, extreme weather events increasingly paralyze global trade routes. The U.S. is projected to experience the highest rise in weather-related supply chain disruptions over the next 15 years, while Latin America faces mounting food insecurity as agriculture suffers in nearly three-quarters of its countries.

Consider the Panama Canal drought. In 2023, this vital passage, responsible for 6% of all global maritime trade, saw water levels in Gatún Lake drop to their lowest since 1965. The result? Shipping bottlenecks that increased transit times by over a week and sent shipping costs soaring. These challenges underscore the vulnerability of trade networks reliant on singular, high-risk routes.

Escalating Shipping Costs 

The financial strain is equally concerning. Climate-induced disruptions in key trade passages have driven shipping costs to unprecedented levels, more than double the pre-pandemic average. Experts warn that climate-related disruptions could cost the shipping industry up to $10 billion annually by 2050, potentially rising to $25 billion by 2100. Economies dependent on imports face dire consequences as supply chain costs continue to climb.

Strengthening Resilience: A Shift Towards the Americas

To maintain business continuity, companies must pivot towards building more resilient supply chains. Industry leaders are already taking proactive steps to future-proof their logistics networks against climate-driven disruptions.

DP World, for instance, has introduced sustainability initiatives across the Americas DP World has introduced sustainability initiatives across the Americas aimed at enhancing operational efficiency while reducing environmental impact. In Brazil, electrification and waste management programs have led to a 60% reduction in diesel consumption. Similarly, at the Caucedo terminal in the Dominican Republic, the deployment of electrified cranes and electric internal terminal vehicles has significantly cut carbon emissions while optimizing logistics operations. These advancements not only support sustainability but also fortify supply chains against climate risks.

Diversification as a Climate Resilience Strategy 

Forward-thinking companies are preemptively diversifying their supply chains to mitigate climate risks. Starbucks, for example, has established innovation farms in Costa Rica and Guatemala to develop climate-resistant coffee bean varieties, ensuring long-term supply chain stability.

Investing in Climate-Resilient Infrastructure

Governments and businesses alike are prioritizing investments in infrastructure capable of withstanding climate disruptions. The U.S. Department of Energy has allocating nearly $3 billion to electrify port infrastructure across 55 locations, aiming to reduce pollution, enhance efficiency, and create jobs—all while strengthening supply chains.

Latin America is also making strategic moves. Brazil, with its vast economic potential, is ramping up infrastructure development to position itself as a key supplier for U.S. markets.

Navigating Regulatory Pressures

Environmental regulations and carbon-based taxes are reshaping the logistics landscape. While these measures aim to curb emissions, they pose financial challenges for companies unprepared for compliance.

Brazil’s recent opposition to proposed UN levies on global shipping highlights the tension between climate policy and economic impact. While such measures could generate much-needed climate mitigation funds, they also risk increasing export costs and exacerbating food price inflation. Companies that proactively adopt sustainable strategies will be better positioned to navigate these evolving regulations.

Strategies for Future-Proofing Supply Chains

To thrive in a climate-transformed era, businesses must embrace forward-thinking strategies. Key approaches include:

1. Integrating Sustainable Practices 

Implement eco-friendly initiatives to reduce environmental impact and enhance efficiency.General Mills, for example, has committed to regenerative agriculture, reducing emissions while strengthening its supply chain’s resilience.DP World’s efforts in electrifying cranes, deploying electric terminal vehicles, and supporting mangrove restoration projects in Ecuador and Suriname exemplify sustainability-driven resilience.Ecuador’s “Sembrando Vida” program, where DP World planted over 230,000 mangrove seedlings, and Suriname’s mangrove rehabilitation efforts are enhancing coastal resilience and supporting local ecosystems and communities.

2. Leveraging Advanced Technology 

Invest in AI and predictive analytics to improve real-time tracking and decision-making during disruptions.

3. Geographic Diversification 

Reduce dependency on high-risk regions by expanding operations into emerging supply chain hubs, particularly in Latin America.

4. Industry-Wide Collaboration

Engage in partnerships to drive collective action in decarbonization efforts. The Smart Freight Centre initiative is a prime example of stakeholders uniting to standardize emissions reporting and promote sustainable freight solutions.

5. Proactive Risk Management 

Anticipate regulatory changes and implement compliance strategies ahead of enforcement. Companies aligning with carbon pricing initiatives now will gain a significant competitive edge.

The Future of Supply Chains: Adaptability and Innovation

Climate change has fundamentally altered global trade dynamics. Success in this evolving landscape requires businesses to embrace adaptability, innovation, and sustainable practices. The Americas present a unique opportunity to reimagine supply chain strategies for long-term stability and growth.

Companies that act decisively to diversify, invest in resilience, and adopt sustainability-driven practices will not only safeguard their supply chains but also secure a competitive advantage in the market.

For deeper insights into climate-driven supply chain transformations and actionable solutions for your organization, download the full “Shifting Supply Chains – Navigating a New Inter-Americas Trade Landscape” report by DP World and the Journal of Commerce by S&P Global today.

Grant provides critical supplies prior to storm seasonDuke Energy employees volunteer to assemble severe weather kits

ST. PETERSBURG, Fla., March 11, 2025 /3BL/ – The Duke Energy Foundation announced it has donated $40,000 to the Area Agency on Aging of Pasco-Pinellas (AAAPP) to supply severe weather kits to older adults in preparation for the 2025 hurricane season.

“Helping seniors stay safe in their homes is the mission of the Area Agency on Aging of Pasco-Pinellas, so we are so grateful for Duke Energy’s support of our Senior Storm Kit program,” said Ann Marie Winter, the not-for-profit’s executive director. “Duke’s funding will help about 1,000 seniors cope when severe weather hits. We also appreciate that Duke Energy is so committed to our partnership that their team members helped assemble all of these crucial kits.”

These severe weather kits contain essential items needed in such an event, including: a 12-hour light stick, flashlight with batteries, headlamp, matches, battery-powered radio, mini first-aid kit and other safety-related items, multi-tool kit, manual can opener, reusable utensils and drinking cup, notebook and pencil, large print puzzle books, toiletry kit and hygiene items, and a tote.

To further support AAAPP efforts, Duke Energy employees volunteered to assemble the severe weather kits.

“Last year’s hurricane season demonstrates the importance of being prepared. Volunteering to assemble severe weather kits allows us to reach our most vulnerable communities. It’s important our customers know we’re more than their local energy provider. We’re here to help when they need us most,” said Marc Hoenstine, managing director of economic development for Duke Energy Florida.

Duke Energy provided 25 volunteers to build the kits, which AAAPP will distribute throughout Pinellas and Pasco counties.

“Volunteerism is a fundamental part of Duke Energy’s commitment to our communities. Throughout the year, our employees donate thousands of volunteer hours as a meaningful way to give back to critical local organizations like Area Agency on Aging of Pasco-Pinellas,” said Melissa Seixas, Duke Energy Florida state president. “Strong, vibrant communities are the result of hard work, significant investments of time and key partnerships.”

Customers can ensure they are prepared for the 2025 storm season with these safety tips and by downloading the free Red Cross Emergency app for advice ahead of the storm.

Duke Energy Foundation

The Duke Energy Foundation provides more than $30 million annually in philanthropic support to meet the needs of communities where Duke Energy customers live and work. The Foundation is funded by Duke Energy shareholders.

About Duke Energy Florida

Duke Energy Florida, a subsidiary of Duke Energy, owns 12,300 megawatts of energy capacity, supplying electricity to 2 million residential, commercial and industrial customers across a 13,000-square-mile service area in Florida.

About Duke Energy

Duke Energy (NYSE: DUK), a Fortune 150 company headquartered in Charlotte, N.C., is one of America’s largest energy holding companies. The company’s electric utilities serve 8.4 million customers in North Carolina, South Carolina, Florida, Indiana, Ohio and Kentucky, and collectively own 54,800 megawatts of energy capacity. Its natural gas utilities serve 1.7 million customers in North Carolina, South Carolina, Tennessee, Ohio and Kentucky.

Duke Energy is executing an ambitious clean energy transition, keeping reliability, affordability and accessibility at the forefront as the company works toward net-zero methane emissions from its natural gas business by 2030 and net-zero carbon emissions from electricity generation by 2050. The company is investing in major electric grid upgrades and cleaner generation, including expanded energy storage, renewables, natural gas and nuclear.

More information is available at duke-energy.com and the Duke Energy News Center. Follow Duke Energy on X, LinkedIn, Instagram and Facebook, and visit illumination for stories about the people and innovations powering our energy transition.

Contact: Ana Gibbs 
Media line: 800.559.3853 
Email: ana.gibbs@duke-energy.com 
X @DE_AnaGibbs

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Canada’s Brigadoon Village — a summer camp for children living with health and life challenges — gains critical networking support from Cisco volunteers and partners.

Summer camp is an annual rite for many children — and an opportunity to build social connections and a love of nature.

But for kids with serious health and life challenges, it’s not as simple as just driving them off to the country and picking them up a few weeks later.

That’s where Brigadoon Village is breaking new ground. Located near Aylesford Lake, Nova Scotia, it’s the first facility of its kind in Atlantic Canada and one of the largest pediatric camps in the country. Since 2011, it has hosted thousands of children aged 7-18 who are living with chronic health conditions like Crohn’s Disease, cancer, and heart issues. Others face life challenges like the death of a close family member.

The camp offers specialized services and support to ensure a great learning and growth experience.

“We bring kids and youth going through similar challenges together,” said Malcolm Elliot, Brigadoon Village’s camp director, “so they can have fun, meet others going through the same experiences who understand them on a deep level, and build community and support systems.”

Today, around 700 children pass through each summer. And as one happy parent shared, “I can’t imagine my child’s life without the experience of camp.”

But as Brigadoon Village CEO Krista Ballem stressed, creating that great experience demands solid, secure network connections.

“This is a beautiful but somewhat remote location,” she said. “Our kids, parents, staff and health professionals need to know they are connected — and that our organization will run smoothly and efficiently.”

Cisco volunteers step in

That’s where two enterprising and compassionate Cisco employees — Todd Greenlaw and Andrew McCracken — have made a real difference, by contributing their time, expertise, and Cisco Meraki networking technology.

The two stepped in during the pandemic, when the camp secured funding for a long-overdue physical renovation. But beyond its structures, the network was sorely out of date.

“Their connectivity was really spotty,” explained Greenlaw, who is a Cisco engineer based in Halifax. “They had tried dial-up and point-to-point wireless, which didn’t work very well. And they even tried satellite for a while. But they’re in a very remote area, and consistent connectivity was a real problem.”

The Cisco volunteers worked with a local service provider to expand fiber connections, and once that was in place, a full digital transformation was possible.

“They’re in a very remote area, with lots of trees and farmland” added McCracken, a Cisco technical solutions architect also based in Halifax. “It’s not heavily populated. But once they got fiber connectivity in, we had the opportunity to build out a very robust networking system.”

Keeping campers and staff connected and secure

It would be nice to live in a world where hackers don’t pick targets like pediatric camps. But given the medical records and private financial data being shared at Brigadoon, the Cisco Meraki security features were critical.

IMP Solutions, a Canadian technical services firm and longtime Gold partner of Cisco, worked with the local team and helped fund the overall IT investment and services. And as IMP vice president of advanced solutions Dave Power explained, security — both cyber and physical — was a prime concern.

“We wanted the camp to get the latest and greatest technology and really address access and security,” Power said. “We were concerned with the physical security of the campers themselves. At the same time, Atlantic Canada has been hit hard with breaches. There is medical data being shared at Brigadoon, and cybersecurity around this data was paramount.”

The answer to the connectivity and security challenges was the full Cisco Meraki stack.

This included wireless access points deployed throughout the campus, ethernet switches to power the access points and backhaul the traffic to a central location, and Meraki security appliances for perimeter security.

“Cisco Meraki is an industry leader,” said Power “So the same technologies that sit in some Fortune 500 companies today are also sitting in that camp.”

“We know how drastically important security is,” Elliot added. “So, it’s nice to feel confident that only people who need access to information will get it.”

To make it all happen, McCracken and Greenlaw needed more than just technology. They needed time. Cisco’s Time to Give program, which offers employees paid time off to pursue volunteer activities that help communities, provided freedom.

“We used our Time to Give hours,” said McCracken. “Growing up in Nova Scotia and spending time in the area around the camps — being parents — Todd and I felt a connection right away. So, we wanted to get involved and help out.”

Today, the Brigadoon network is modern, flexible, and having a big impact.

“We were happy to put in the work where it could make such a difference,” McCracken said. “We went from almost nothing to a level of connectivity that you’d find in a small city.”

Elliot attests that processes at the camp that have been slow and paper based are now streamlined and efficient — everything from onboarding campers to accessing educational (or fun!) content for camp sessions. Not to mention, by making the staff’s work as seamless and easy as possible, it frees them to spend more time doing what they do best: supporting the campers.

“I’d just like to say how grateful Brigadoon is for Cisco,” he said, “in helping us with our current technology and our connectivity. It’s a big part of getting to where we are today.”

Ballem agreed.

“We’re excited about the future,” she concluded. “This technology and support will allow us to collaborate in new ways and keep helping kids have a great camp experience.”

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“Team Velvet Inc. relies on volunteers and what PSEG did in one day was magic for the farm … we would not be able to exist without this help, which allows us to spend more time serving children in need.” – Susan Edwards, PhD, psychologist, director and president of the board at Team Velvet Inc.

Thank you to our employees who recently visited the farm and helped repair fences, clean up and prep blankets to help keep Team Velvet horses Annie, Precious and Buddy warm this winter.

We’re PSEG Proud to volunteer with nonprofit organizations like Team Velvet Inc., which provides free, non-mounted horse therapy for children who have experienced trauma, adjustment issues, grief and more.

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SWORDS, Ireland, March 11, 2025 /3BL/ – Trane Technologies (NYSE:TT), a global climate innovator, has been named to Ethisphere’s 2025 World’s Most Ethical Companies® list for the second consecutive year.

The annual assessment is grounded in Ethisphere’s proprietary Ethics Quotient®, which requires companies to provide over 240 different proof points on practices that support robust ethics and compliance; governance; a culture of ethics; environmental and social impact; and initiatives that support a strong value chain.

“At Trane Technologies, we uphold the highest legal, moral, and ethical standards for our team members and business partners, always expecting them to do what’s right,” said Dave Regnery, Chair and CEO of Trane Technologies. “Being recognized by Ethisphere as one of the World’s Most Ethical Companies® is a tremendous honor. We are grateful for this acknowledgment, which reflects our commitment to maintaining the highest standards in our work as we strive to challenge what’s possible for a sustainable world.”

“Congratulations to Trane Technologies for achieving recognition as one of the World’s Most Ethical Companies®. Behind this honor is a true dedication and a commitment to advancing business integrity. This approach is good for business – employees and other stakeholders value companies that prioritize the kinds of practices we measure with our process,” said Erica Salmon Byrne, Ethisphere’s Chief Strategy Officer and Executive Chair.

Renowned for its industry-leading transparency, credibility, and accountability, Trane Technologies has recently earned several new accolades for its ethical conduct and corporate reputation. The company was named to the JUST 100 for the fourth consecutive year, ranking 6th overall and securing the top spot in industry for the third consecutive year. Additionally, Trane Technologies was included in Fortune’s World’s Most Admired Companies list for the 13th consecutive year.

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About Trane Technologies 
Trane Technologies is a global climate innovator. Through our strategic brands Trane® and Thermo King®, and our portfolio of environmentally responsible products and services, we bring efficient and sustainable climate solutions to buildings, homes and transportation. For more on Trane Technologies, visit tranetechnologies.com.

About Ethisphere 
Ethisphere is the global leader in defining and advancing the standards of ethical business practices that strengthen corporate brands, build trust in the marketplace, and deliver business success. Companies turn ethics, compliance, and culture into a business advantage by leveraging Ethisphere’s data-driven program and culture assessments featuring the latest guidance and the practices of hundreds of global organizations across the 8 pillars of an ethical culture, and 240+ ethics, compliance, social, and governance data points delivered through a proprietary software platform. Ethisphere also honors superior integrity programs through World’s Most Ethical Companies® recognition, brings together a community of industry experts with the Business Ethics Leadership Alliance (BELA), and advances ethical business practices through the Global Ethics Summit, Ethisphere Magazine and the Ethicast podcast. For more information, visit https://ethisphere.com.

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