Author: sHq_LoGiNz

Originally published on GoDaddy Resource Library

Tell us a little bit about yourself and your career journey, to date.

I grew up in Southern California and worked various customer service and retail roles while attending college. I spent a few years as a Legal Assistant before relocating to Houston, where I worked in both small business and corporate environments— as an HR Administrator, Executive Assistant and Agency Coordinator.

When I moved to Austin, I accepted a Recruiting Coordinator role thinking it would be a temporary solution while I continued my job search. A month later, the company was acquired by GoDaddy and, after being introduced to the team, my feelings towards the role shifted in a more positive direction. The team at GoDaddy was open to feedback and collaborative in a way that I hadn’t experienced in a corporate environment. I’m now working as a Senior Recruiting Operations Specialist and have been with the company for six years.

What has driven your growth most through your career?

Developing the confidence to take initiative. Trusting my ideas enough to invest the time and effort in building projects that can demonstrate their value.

Can you describe a project or initiative you implemented that had a significant impact on the recruiting process?

When I started, the team had implemented a new system and was exploring ways to improve a Care recruiting process. I didn’t have much experience in the new system but wanted to participate in brainstorming. I, hesitantly, proposed an idea involving Recruiters individually managing aspects of their requisitions. The team not only listened but moved to quickly implement the idea. The process has since changed over the past six years, but that moment stands out because it helped me regain some of the confidence I had lost in previous roles and encouraged me to contribute more.

Recently, I’ve enjoyed finding opportunities where processes can be standardized or simplified. As a global company, this is often easier said than done—individual teams have specific needs, not to mention each country, region, and locality can have unique regulations and requirements. That complexity is challenging, but also exciting and pushes me to think creatively and strategically.

Can you share a memorable piece of advice that a mentor gave you that you still apply today?

“Be the type of person you’d want to work with.” It’s simple but a good reminder to be accountable, empathetic and positive in my interactions – because that’s the type of person I’d want to work with.

What are some ways in which you feel supported by GoDaddy?

I value the opportunities to give and receive feedback on our own performance and for others. It helps me reflect, stay aligned with my goals, and discuss career development.

I also take pride in working for a company that consistently walks-the-walk when it comes to a focus on diversity and inclusion. It’s evident in our hiring practices, policies, and ERGs. We are always introducing new tools and processes to ensure our candidates are receiving a fair and equitable experience.

What do you enjoy doing outside of work?

When it’s not too hot in Austin, I try to get out and enjoy all the live music, parks and entertainment the city has to offer. I enjoy the occasional camping trip, music festival and still have many places I’d like to cross off my travel bucket list. However, my favorite thing is really just hanging with friends (and my cat) having great conversation, cooking, watching movies, being lazy around the house. 9 times out of 10, I’m going to opt for the staycation over the vacation!

Are you enjoying this series and want to know more about life at GoDaddy? Check out our GoDaddy Life social pages! Follow us to meet our team, learn more about our culture (Teams, ERGs, Locations), careers, and so much more. You’re more than just your day job, so come propel your career with us.

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When DeKalb County, Georgia decided to pursue a 100% clean energy future, they didn’t just look for technical solutions—they made a deliberate choice to center community engagement and equity. In this interview for the Drawdown Georgia Climate Digest video interview series, longtime climate justice advocate Eriqah Vincent sits down with Stacey Isaac Berahzer of IB Environmental to talk about what it really takes to build a climate action plan that works for everyone.

Watch the video here.

Originally published on U.S. Bank company blog

Last summer, U.S. Bank became the first financial institution to provide Greenlight through an embedded mobile app experience. Today, families looking for help teaching their kids about money can join the more than 67,000 U.S. Bank families who are accessing Greenlight through the U.S. Bank Mobile App.

Complimentary¹ access to Greenlight is available to U.S. Bank clients through their checking account relationship with the bank.

With Greenlight, kids can

• Learn critical financial skills with the Greenlight debit card and money app
• Earn, save and spend wisely with flexible parental controls
• Manage chores and earn allowance for their work
• Learn important financial basics with interactive games and videos
• Earn 2% rewards² on savings

Kids and parents who have connected to Greenlight through U.S. Bank are demonstrating positive financial habits, with 48% of young users engaged in savings, 86% engaged in spending and 34% engaged in chores. Among the top reasons for saving are for a car, college or general needs.

“The engagement and interest we are seeing with Greenlight is extremely positive, which tells us we are filling an important need for many families,” said Arijit Roy, head of consumer and business banking products at U.S. Bank. “Greenlight is one of the latest ways we are making it more rewarding to bank with U.S. Bank, while helping clients and their families reach their financial goals.”

The financial education offering within Greenlight is also proving to be an impactful resource for U.S. Bank families. More than half of U.S. Bank Greenlight users have completed a Level Up in-app financial literacy lesson, and 96% of those users indicated they would start budgeting money after finishing the Budgeting Level Up. Users who completed five or more Level Up lessons have created 45% more savings goals and completed 115% more savings goals than users who have not yet participated in the lessons.

Complimentary Greenlight Select subscriptions (a $69/year value) are available to U.S. Bank clients with an eligible checking account. New connectivity features and capabilities for U.S. Bank Greenlight users are expected to be rolled out later this year.

Learn more about Greenlight at usbank.com/greenlight.

¹U.S. Bank customers are eligible to receive the Greenlight Select plan complimentary when an eligible U.S. Bank checking account (excludes Safe Debit and Electronic Transfer accounts) is added as a funding source. You are required to be an authorized transactor on the U.S. Bank account, be at least 18 years of age, and be enrolled in online banking. Your U.S. Bank checking account(s) must be the preferred funding source for your Greenlight account for the entirety of the partnership. If your U.S. Bank checking account(s) cease to be the preferred funding source for your Greenlight account or you add a funding source that is not an eligible U.S. Bank checking account, you may be charged a monthly fee by Greenlight. In-app upgrades will result in additional fees. Subject to Greenlight identity verification. See greenlight.com/terms for additional information. Offer subject to change.

²Greenlight Select families can earn monthly rewards of 2% per annum on an average daily savings balance of up to $5,000 per family. To qualify, the Primary Account must be in Good Standing and have a verified ACH funding account. See greenlight.com/terms for details. Subject to change at any time.

Additional Disclosures

Greenlight is a financial technology company, not a bank. The Greenlight app facilitates banking services through Community Federal Savings Bank (CFSB), Member FDIC. The Greenlight Mastercard is issued by Community Federal Savings Bank, Member FDIC, pursuant to license by Mastercard International.

Originally published on Nielsen Insights

This year’s International Women’s Day theme #accelerateaction puts the spotlight on how women are driving change around the world. With 2024 being the warmest year on record for the U.S., climate change and sustainability is a big concern—and definitely for women who are 7% more likely to feel that our society should do much more to protect the environment/planet. For Asian American, Native Hawaiian and Pacific Islander (AANHPI) millennial women in particular, that number is even more pronounced, with 25% of them more likely to feel that way¹.

For AANHPI millennial women, it’s not just a feeling, they are also acting by putting their money where their heart is: they are twice as likely to pay more for eco-friendly products and services compared to the total population¹. And brands are taking note. For example, K-Beauty company Innis Free doubled down on its eco-friendly, cruelty free ingredients and packaging for the U.S. market and opened its flagship store in New York City with the Millennial and Gen Z consumer in mind. Asian millennial women are also more likely than Asian millennial men to perform eco-friendly activities from recycling to donating to environmental causes: See chart above.

AANHPI millennial women don’t just influence brands—they also influence their peers. In fact, 36% of AANHPI women agree that they are considered the leader in trends by their friend/peer group². This influence extends to purchasing power, as their choices around sustainability and eco-consciousness shape what their peers buy. Brands that align with these values can tap into a powerful network of consumers who actively share and promote the products they believe in.

When it comes to protecting the environment, the influence of Asian women to #accelerateaction goes back to earlier generations. Miya Yoshitani, Executive Director of the Asian Pacific Environmental Network has been a leader of the environmental justice movement since the 1990s. Through organizing in Asian-American communities, she fights for healthy communities and also paved the way for today’s social media activists. AANHPI women millennials have dedicated platforms for doing good, enabling them to reach audiences 18+ who spend almost eight hours a week on social media (Q3 2024). Jewish-Filipina Kristi Drutman of browngirlgreen is a self-described “environmental educator passionate about working at the intersections between media, diversity, and environmentalism”. South Asian Aditi Mayer blends the “worlds of art, industry, and education— all with a socially conscious slant”.

These platforms offer a way for brands to create meaningful connections with Asian female millennials who are early in their consumer lifecycle. They have the buying power: average monthly earnings of Asian women ($1,331) are higher than those of their counterparts, according to the U.S. Bureau of Labor Statistics. They have expectations: 56% of AANHPI women expect the brands they buy to support the causes they care about². Brands looking to grow their business can’t afford to ignore eco-conscious Asian female millennials.

Data sources:

¹Scarborough USA+ 2024 Release 1 Total (Jan 2023-Apr 2024)

²Nielsen Attitudes on Representation Study, 2023

DALLAS, June 23, 2025 /3BL/ – Good things come in threes: iconic beauty brand and global entrepreneurship company Mary Kay Inc. has again been named the #1 Direct Selling Brand of Skin Care and Color Cosmetics in the World¹ by Euromonitor International for the third consecutive year.

Euromonitor International is the foremost provider of global business intelligence, market analysis, and consumer insights with over 50 years of conducting market research across more than 100 countries.

“Being named the #1 Direct Selling Brand of Skin Care and Color Cosmetics in the World by Euromonitor International three years in a row marks a grand slam achievement for Mary Kay,” said Ryan Rogers, Chief Executive Officer of Mary Kay. “This repeated milestone reflects years of R&D and marketing efforts to create skin and beauty solutions that meet consumer needs and are loved the world-over. Above all, it demonstrates the transformative power of our Independent Beauty Consultants who are driving this success globally.”

In addition to the global recognition, Mary Kay has been named:

• #1 Brand of Facial Make-Up in Latin America,*
• #1 Brand of Lip Products in Latin America,*
• #1 Brand of Color Cosmetics in Mexico,*
• #1 Brand of Skincare and Color Cosmetics in Mexico.*

Sarah Boumphrey, Global Research Director at Euromonitor International, stated, “Our awards reflect the highest standard of excellence in the industries we track, and beauty and direct selling are no exception. Honorees are recognized through a rigorous, data-driven evaluation process that draws on independent research, global market analysis, and deep category expertise. Euromonitor is proud to collaborate with leading companies, like Mary Kay, and this accomplishment signifies their commitment to performance and quality in a highly competitive landscape.”

With presence in over 40 markets and millions of Independent Beauty Consultants around the world, Mary Kay continues to set the standard for beauty that empowers and delivers. Several fan-favorite products contribute to Mary Kay’s #1 status, including the iconic TimeWise^® skincare line, the dermatologist validated Clinical Solutions^® skincare line, the Mary Kay^® Oil-Free Eye Makeup Remover beloved by influencers and celebrities, the Mary Kay^® Ultimate Mascara™, the Mary Kay Unlimited^® Lip Gloss, and the Mary Kay^® Waterproof Eyeliner, to name a few.

In 2024 alone, Mary Kay garnered 65 beauty awards around the world. In addition to the Euromonitor International #1 recognition, Mary Kay recently ranked #11 in the Women’s Wear Daily Beauty Inc.’s 2024 Top 100 Beauty Companies.

Mary Kay products are sold by best-in-class Independent Beauty Consultants who provide personalized service to customers in person and online at www.MaryKay.com, and on social and digital media channels. 

The Euromonitor award reinforces Mary Kay as one of the world’s best loved brands with a business model and corporate mission focused on empowering women, transforming lives, and helping to protect our natural resources.

Did You Know:

• One Mary Kay^® Oil-Free Eye Makeup Remover is sold every 5 minutes around the globe.²
• Nearly 1,500 patents globally are held by Mary Kay for products, technologies, and packaging designs in its global portfolio.³
• Mary Kay’s state-of-the-art Richard R. Rogers (R3) global Manufacturing/R&D Center located in Lewisville, Texas, has a production capacity of up to 1.1 million products per day.
• 62% of Mary Kay’s global R&D teams are women.⁴
• 81% of Mary Kay’s Global Marketing team & Creative Studio are women.⁵
• 30% of sales force members who started their Mary Kay business in the past year are under the age of 35.⁶

***

About Mary Kay
One of the original glass ceiling breakers, Mary Kay Ash founded her dream beauty brand in Texas in 1963 with one goal: to enrich women’s lives. That dream has blossomed into a global company with millions of independent sales force members in more than 40 markets. For over 60 years, the Mary Kay opportunity has empowered women to define their own futures through education, mentorship, advocacy, and innovation. Mary Kay is dedicated to investing in the science behind beauty and manufacturing cutting-edge skincare, color cosmetics, nutritional supplements, and fragrances. Mary Kay believes in preserving our planet for future generations, protecting women impacted by cancer and domestic abuse, and encouraging youth to follow their dreams. Learn more at marykayglobal.com. Find us on Facebook, Instagram, and LinkedIn, or follow us on X.

Mary Kay Inc. Corporate Communications
marykay.com/newsroom
972.687.5332 or media@mkcorp.com

# # #

¹“Source Euromonitor International Limited; Beauty and Personal Care 2025 Edition, value sales at RSP, 2024 data”

* “Source Euromonitor International Limited; Beauty and Personal Care 2025 Edition, value sales at RSP, 2024 data”

²Source: Mary Kay Inc., data as of December 2024, for the past 12 months, based on units sold.

³ Source: Mary Kay Inc., as of 2025.

⁴Source: Women Representation and Leadership at Mary Kay (May 2025).

⁵Source: Women Representation and Leadership at Mary Kay (May 2025).

⁶Source: Mary Kay Inc., 2024 U.S. data.

CLEVELAND, June 23, 2025 /3BL/ – Electricity is the backbone of modern industrial operations and digitalization provides new opportunities to optimize energy systems. Intelligent power management company Eaton is empowering customers to put electrification and digitalization to work in new ways with its Factories as a Grid approach that maximizes the functionality of existing energy systems along with renewable energy resources to achieve greater levels of energy resilience, affordability and efficiency. 

The strategy builds on Eaton’s Everything as a Grid perspective that provides customers with more energy choices and enables a flexible foundation to secure reliable and resilient power. Adopting this Factories as a Grid approach can help manufacturers simplify the electrification of critical processes while simultaneously improving energy efficiency, ensuring a constant supply uninterrupted power and reducing operational costs by producing and consuming electrical power more intelligently.

“There are multiple global megatrends at play impacting manufacturing. Everything is electrifying and extreme weather events are becoming more common,” said Marc Elliott, director – mining, metals, minerals, pulp and paper at Eaton. “Solving these challenges requires integrated solutions that transform electrical systems from simple loads on the grid into intelligent business assets that assure energy security. At Eaton, we’re leveraging our expertise and industry-leading solutions to help our customers make that happen.” 

The strategy hinges on the scaled implementation of intelligent power management solutions to manage the new demands of electrified processes. By taking a holistic view of energy needs and infrastructure, Eaton can help customers intelligently balance energy production and consumption to achieve operational goals, including:  

• Improved resilience using proven microgrid technology, onsite renewable energy generation and energy storage to support always-on power during grid interruptions.
• Reduced energy costs through the ability to react to real-time grid conditions and strategically produce, store and consume electricity generated on site.
• Improved energy efficiency and equipment performance supported by Eaton’s Brightlayer portfolio that delivers real-time and actionable insights.
• Cost-effective electrification including accommodations for electric fleet charging infrastructure that help reduce costs and save time.
• Accelerated decarbonization through the integration of onsite clean energy resources that can be monetized to maximize return on investment. 

Eaton is demonstrating its Factories as a Grid approach at its Arecibo, Puerto Rico manufacturing facility, which produces circuit breakers for homes, buildings and industrial applications. This first-of-its-kind project integrates onsite solar generation, energy storage and intelligent digital solutions into a microgrid that is cutting operational costs, energy consumption and emissions. 

Matt Hockman, president of Global Energy Infrastructure Solutions at Eaton, will highlight the Factories as a Grid approach during a keynote address focused on innovative approaches to meet growing energy demand during the Reuters Global Energy Transition 2025 event in New York City on June 25.

Learn more about how Eaton is helping build the factories of the future.   

Eaton is an intelligent power management company dedicated to protecting the environment and improving the quality of life for people everywhere. We make products for the data center, utility, industrial, commercial, machine building, residential, aerospace and mobility markets. We are guided by our commitment to do business right, to operate sustainably and to help our customers manage power ─ today and well into the future. By capitalizing on the global growth trends of electrification and digitalization, we’re helping to solve the world’s most urgent power management challenges and building a more sustainable society for people today and generations to come.   

Founded in 1911, Eaton has continuously evolved to meet the changing and expanding needs of our stakeholders. With revenues of nearly $25 billion in 2024, the company serves customers in more than 160 countries. For more information, visit www.eaton.com. Follow us on LinkedIn. 

Contact:

Kristin Somers
+1.919.345.3714
Kristincsomers@eaton.com

Regina Parundik 
Cobblestone Communications
+1.412.559.1614
Regina@cobblecreative.com 

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Southwire, the University of Georgia (UGA) College of Engineering and Algae Tree LLC have teamed up to pilot one of the first carbon removing art installations in the US.

The unit grows microalgae in a tree-shaped photobioreactor at Southwire’s Thorn Customer Solutions Center where visitors can witness the carbon dioxide removal project firsthand.

The pilot unit contains a species of microalgae called Arthrospira platensis (spirulina) – a naturally occurring strain of algae – and is projected to capture carbon dioxide at the same rate as 38 fully grown trees.

“Southwire has a long-held commitment to sustainability, and this project aligns with our efforts to support education and reduce impacts to the environment,” said Bo Quick, vice president, corporate sustainability.  “We were pleased to engage with the Algae Tree and the UGA capstone students as they evaluated this innovative carbon removal technology.”

While the pilot unit is in service, UGA engineering students will analyze data from the project with the hopes of helping influence the design of future full-scale ventures.  Students displayed the prototype to members of the public and UGA community at the 2024 Capstone Design Showcase where it started hundreds of conversations about how carbon dioxide impacts the environment.

“The Algae Tree is a great way for organizations to demonstrate their commitment to sustainability,” said Jeffery Whitmire, Algae Tree founder.  “Our tree-shaped sculptures actively remove carbon dioxide from the atmosphere while engaging with the public and making a statement of beauty.”

Visit https://southwire.com/sustainability to learn more about sustainability at Southwire.