Author: sHq_LoGiNz

Originally published on GoDaddy Resource Library

Tell us a little bit about yourself and your career journey to date.

I’m Erin, a Software Development Engineer on the Domain Registrars and Investors (DRI) Data Engineering team based in Edmonton, Alberta. I work primarily on managing all data-related requests and support for our ads platform project as well as owning the data sources for the main search engine results page.

I attained my Bachelors and Masters degrees in computing science at the University of Alberta, having pivoted through a few different streams of STEM before discovering a love of coding and logic problems in my second year of undergrad. I started my career at Intuit as a Software Engineer where I got my first taste of writing production-ready code, CI/CD, agile processes and the tech industry. I missed getting to wrangle large, complex and disparate datasets so I made the switch to working in a more data-focused role at GoDaddy in 2022.

Since joining the company, I’ve had the opportunity to dive into a large range of problems across many different surfaces and have gained a ton of new skills, both technically and personally.

How do you prioritize your work when you’re pulled in multiple directions?

It can be difficult to not just prioritize by whoever is pushing me the hardest when working on a variety of projects across Business Units, which I do quite a bit of. When faced with multiple requests, I typically prioritize by assessing the return on investment, allowing me to select the most impactful task first. However, if I am the final blocker for a release or receive a bug fix request, I make it a point to address those immediately, regardless of the project, as I believe they should take precedence. I also find it useful to evaluate how long a request will take. Taking on a tiny story when I’m in a rut or bogged down in a large item is so satisfying and Project Managers are often grateful for quick turnaround in these instances. One challenge I often face when managing competing priorities is feeling overwhelmed by multiple people requesting tasks or updates at the same time. To address this, I make it a point to close Slack and devote my full attention to the most important task I’ve identified. This helps me avoid distractions and stay focused, since I’m easily sidetracked when Slack is open.

What’s the most challenging yet rewarding thing that you’ve worked on at GoDaddy?

In my work on our ad platform system that I inherited, I had to create a brand new conversion association pipeline in 2025. My team had a number of other conversion association systems for different projects but they all functioned differently and used different, often older, data sources. I took the time to hunt around in some of the newer traffic data tables for anything I could use that uniquely identified an ad placement and eventually found exactly what I needed to make a perfect association from an ad to a purchase. This feature also required me to meet with stakeholders to figure out what specific rules to apply when identifying conversions. In the end, I created a standardized ruleset and wrote a flexible enough solution that no rework has been needed as we’ve expanded ad placements to new pages but is still robust and trustworthy.

What’s one piece of advice you wish you had received earlier in your career?

Early on in my career I was told repeatedly to speak up more in meetings, make myself seen and heard. As an introverted person and especially a young woman in a male-dominated field I found that advice challenging and stressful to attempt to adhere to. I wish I had instead been told that it’s totally okay to follow-up after a meeting with a more senior member of your team to ask questions in a more comfortable setting. It took me years to get comfortable speaking my mind in cross team meetings especially with senior leadership present and I know now that was okay and I didn’t damage my career being a wallflower. I got there in the end and it’s okay that it took me some time.

If you had to describe GoDaddy in one word, what would it be and why?

Friendly. Whether I’m posting a question in a large channel or pinging someone directly, the people I interact daily with are not only helpful but generally happy to unblock me and friendly to deal with.

What do you enjoy doing outside of work?

In the warmer months, I try to get outside as much as possible, taking advantage of the largest contiguous urban trail system in Canada on my doorstep by cycling, running and walking through the North Saskatchewan River valley. In the winter, I switch to ice skating and make a few downhill skiing trips each year, often with family. I’m still chasing my first goal with the co-ed soccer team I play on alongside my partner, and I haven’t conquered a V5 at the local bouldering gym (yet). In 2025, I also picked up embroidery, and now I have more project ideas than I’ll ever find time to complete!

Are you enjoying this series and want to know more about life at GoDaddy? Check out our GoDaddy Life social pages! Follow us to meet our team, learn more about our culture (Teams, ERGs, Locations), careers, and so much more. You’re more than just your day job, so come propel your career with us.

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Originally published on GoDaddy Resource Library

Tell us a little bit about yourself and your career journey to date.

I’m Erin, a Software Development Engineer on the Domain Registrars and Investors (DRI) Data Engineering team based in Edmonton, Alberta. I work primarily on managing all data-related requests and support for our ads platform project as well as owning the data sources for the main search engine results page.

I attained my Bachelors and Masters degrees in computing science at the University of Alberta, having pivoted through a few different streams of STEM before discovering a love of coding and logic problems in my second year of undergrad. I started my career at Intuit as a Software Engineer where I got my first taste of writing production-ready code, CI/CD, agile processes and the tech industry. I missed getting to wrangle large, complex and disparate datasets so I made the switch to working in a more data-focused role at GoDaddy in 2022.

Since joining the company, I’ve had the opportunity to dive into a large range of problems across many different surfaces and have gained a ton of new skills, both technically and personally.

How do you prioritize your work when you’re pulled in multiple directions?

It can be difficult to not just prioritize by whoever is pushing me the hardest when working on a variety of projects across Business Units, which I do quite a bit of. When faced with multiple requests, I typically prioritize by assessing the return on investment, allowing me to select the most impactful task first. However, if I am the final blocker for a release or receive a bug fix request, I make it a point to address those immediately, regardless of the project, as I believe they should take precedence. I also find it useful to evaluate how long a request will take. Taking on a tiny story when I’m in a rut or bogged down in a large item is so satisfying and Project Managers are often grateful for quick turnaround in these instances. One challenge I often face when managing competing priorities is feeling overwhelmed by multiple people requesting tasks or updates at the same time. To address this, I make it a point to close Slack and devote my full attention to the most important task I’ve identified. This helps me avoid distractions and stay focused, since I’m easily sidetracked when Slack is open.

What’s the most challenging yet rewarding thing that you’ve worked on at GoDaddy?

In my work on our ad platform system that I inherited, I had to create a brand new conversion association pipeline in 2025. My team had a number of other conversion association systems for different projects but they all functioned differently and used different, often older, data sources. I took the time to hunt around in some of the newer traffic data tables for anything I could use that uniquely identified an ad placement and eventually found exactly what I needed to make a perfect association from an ad to a purchase. This feature also required me to meet with stakeholders to figure out what specific rules to apply when identifying conversions. In the end, I created a standardized ruleset and wrote a flexible enough solution that no rework has been needed as we’ve expanded ad placements to new pages but is still robust and trustworthy.

What’s one piece of advice you wish you had received earlier in your career?

Early on in my career I was told repeatedly to speak up more in meetings, make myself seen and heard. As an introverted person and especially a young woman in a male-dominated field I found that advice challenging and stressful to attempt to adhere to. I wish I had instead been told that it’s totally okay to follow-up after a meeting with a more senior member of your team to ask questions in a more comfortable setting. It took me years to get comfortable speaking my mind in cross team meetings especially with senior leadership present and I know now that was okay and I didn’t damage my career being a wallflower. I got there in the end and it’s okay that it took me some time.

If you had to describe GoDaddy in one word, what would it be and why?

Friendly. Whether I’m posting a question in a large channel or pinging someone directly, the people I interact daily with are not only helpful but generally happy to unblock me and friendly to deal with.

What do you enjoy doing outside of work?

In the warmer months, I try to get outside as much as possible, taking advantage of the largest contiguous urban trail system in Canada on my doorstep by cycling, running and walking through the North Saskatchewan River valley. In the winter, I switch to ice skating and make a few downhill skiing trips each year, often with family. I’m still chasing my first goal with the co-ed soccer team I play on alongside my partner, and I haven’t conquered a V5 at the local bouldering gym (yet). In 2025, I also picked up embroidery, and now I have more project ideas than I’ll ever find time to complete!

Are you enjoying this series and want to know more about life at GoDaddy? Check out our GoDaddy Life social pages! Follow us to meet our team, learn more about our culture (Teams, ERGs, Locations), careers, and so much more. You’re more than just your day job, so come propel your career with us.

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Have you ever bought milk and by the time you are ready to use it a few days or even a week later, it has expired? Your family can enjoy this delicious, nutrient-rich drink in a more convenient form. The next time you’re at the grocery store, skip the refrigerated section and head to the shelves where you’ll find shelf-stable milk.

Shelf-stable milk sounds like a contradiction, but thanks to a combination of ultra-high temperature (UHT) treatment and sterile aseptic packaging, it can be stored unopened at room temperature for months at a time. Read on to discover a few benefits of buying and drinking shelf-stable milk and why this should be the year you make the switch.

Save space in your fridge

One of the most obvious but important benefits of buying shelf-stable milk is, well, its shelf stability! Once you buy the milk, you can store it in your pantry until you’re ready to open and pour it or use it in a recipe. Not only can you save space in your refrigerator until you are ready to use it, shelf-stable milk means you can buy multiple cartons at once, saving you extra trips to the grocery store.

Reduce food waste

Have you ever bought milk, but had to throw it away because it expired before you were ready to use it? It’s frustrating to say the least. However, with shelf-stable milk, it can stay safe and delicious for months before opening without the need for refrigeration or preservatives, reducing your food waste and saving you money.

You may not know it by name, but you’ve seen aseptic packaging at your grocery store. Many protein drinks, soups and broths come in aseptic cartons like those made by Tetra Pak. The unique packaging design protects the product inside from air and light, so the milk can be stored at room temperature for six months or more when unopened.

Pack and carry with ease

Whether you’re going on a picnic, heading to a playdate or just need a drink on the go, shelf-stable milk’s convenient packaging allows you to pack and carry it with ease. The aseptic cartons make it easy to pack into a lunchbox or your backpack, keeping the milk safe to transport without a cooler bag or special care.

Enjoy the same great nutrients in a different package

A common misconception about shelf-stable milk is that it doesn’t have the same nutrients as other types of milk. However, shelf-stable milk is processed using a UHT method, which briefly pasteurizes the milk at 270-280 degrees Fahrenheit and is then immediately cooled, killing bacteria that can lead to spoiled milk. UHT does not change or degrade milk’s main nutrients, so your family can enjoy the same amount of calcium and vitamin D as milk that must be kept refrigerated.

Choose from a variety of formulations

Whether you’re lactose intolerant or prefer plant-based alternatives, you can pick from several types of shelf-stable milk products. They come in a variety of formulas, including lactose-free milk, oat milk and even chocolate milk. Buy one (or a few) and store them all in your pantry, cabinet, or travel bag.

Make the switch

Let 2026 be the year that you switch to shelf-stable milk. To learn more about how shelf-stable milk is processed and packaged, visit TetraPakusa.com.

Yum! Brands

Dreams are taking shape through a three-year partnership between the nonprofit Startup Canada and Pizza Hut. Together, they’re expanding access to capital, connections, and opportunities for young entrepreneurs.

Watch the latest episode of #ServingUpGood to learn more.

Originally published on Kenvue News & Features

Around the world, nicotine addiction continues to pose a threat to public health—evolving beyond cigarettes into new and addictive forms like e-cigarettes (or “vapes”), heated tobacco and nicotine pouches. With more than 1.3 billion people still smoking globally¹—and the use of e-cigarettes amongst adolescents on the rise²—it’s clear that the fight to curb tobacco and nicotine addiction is far from over.

That’s why Kenvue proudly launched Total Quit™, an ambitious, comprehensive global campaign that advocates for a future free from both tobacco and nicotine³. Building on more than four decades of leadership in nicotine replacement therapy (NRT), this latest effort is aimed at policymakers and policy influencers around the world.

Total Quit™: A vision for a tobacco- and nicotine-free future

The campaign calls on governments to reshape public policy in response to the rapidly changing nicotine landscape. While global smoking rates are going down, the growing popularity of e-cigarettes and other similar products, especially among youth, demands fresh attention. In places like Canada and the U.K., adolescent e-cigarette use (“vaping”) has doubled or tripled in just a few short years². And while some smokers have successfully quit using these products, 1 in 5 nicotine users today have never smoked a cigarette before⁴.

Total Quit™ urges policymakers to take proactive steps to:

• Ensure appropriate access to cessation tools for smokers and nicotine users wanting to quit
• Regulate alternative tobacco and nicotine to protect the uptake from never smokers, in particular youth
• Invest in public education to promote awareness of the benefits of complete freedom from tobacco and nicotine.

At the heart of the campaign is totalquitjourney.com, a new online hub that provides resources, infographics, expert videos and the campaign’s manifesto. The site serves as a rallying point for health leaders and changemakers to create a world where every person has the opportunity to quit—not just smoking, but all nicotine.

The Kenvue path forward is clear: making Total Quit™ possible for everyone, everywhere will lead to true health equity.

Nicorette^®: Pioneering innovation with purpose

The launch of Total Quit™ builds on decades of action from Nicorette^®, the world’s leader in NRT . Available in 65 countries and offered in 30 different formats, Nicorette^® is committed to helping create a world that is free from the harms of tobacco and nicotine, right now.

And Nicorette^® has remained at the forefront of cessation support around the world. In 2024, Nicorette^® Gum™ and InvisiPatch™ became the first NRT products added to the World Health Organization’s prequalification list, an important milestone for access and quality assurance in low- and middle-income countries . Additionally, Kenvue in the UK launched Smokefree Families, an initiative that aims to reduce the number of babies born into smoking households and protect families from the harms of tobacco by tackling smoking in pregnancy and the early years of childhood.

Nicorette^® is also leading the charge in smart cessation tools, including QuickMist SmartTrack™, a connected mouth spray that pairs with a behavioral support app to help users create custom quit plans and track their progress.

Moving toward total freedom

Whether through bold policy advocacy or product innovation, work done by Kenvue in the smoking cessation space reflects its broader Healthy Lives Mission to nurture healthy people, enrich a healthy planet and maintain healthy practice through sustainable innovation and product transparency

And when it comes to tobacco and nicotine, the end goal isn’t reduction. It’s total freedom from tobacco and nicotine.

¹ https://www.who.int/news-room/fact-sheets/detail/tobacco

² https://www.who.int/news/item/14-12-2023-urgent-action-needed-to-protect-children-and-prevent-the-uptake-of-e-cigarettes

³ WHO global report on trends in prevalence of tobacco use 2000–2030

⁴ Incite 2024, Kenvue Global CEPs Usage and Attitude Report.

“The best way to predict your future is to create it.’’ – Abraham Lincoln

As the global authority on transforming health and well-being in buildings, organizations and communities, IWBI’s public health mission remains evergreen: a commitment to creating people-first places. As we embark on another year, exciting opportunities and milestones will impact how we activate our work and where we work.

What will impact our mission in 2026? How will our global community come together in new ways? Hear from our global team:

Rachel Hodgdon, President and CEO
“This year’s launch of One WELL, the next generation of the WELL Standard, is a significant evolution of our platform in ways that will accelerate the global adoption of people-first places at scale. The integrity of this work depends on the kind of strong, independent leadership that the IWBI Governance Council provides. These esteemed leaders in design, public health and business ensure the WELL Standard’s continued relevance, rigor and impact worldwide. We are grateful for their ongoing commitment.”

Prateek Khanna, Chief Operating Officer
“My prediction for 2026? Engaging with WELL and making meaningful progress on the journey will be smoother and faster than ever. As the market progresses from knowing about WELL to actively implementing it, we’re focused on building better digital tools and strengthening our internal systems. Our aim is to use technology to make the WELL experience as simple and intuitive as possible–while maintaining the rigor and trust that define the world’s leading health standard, across projects of any size and in any location.”

Ann Marie Aguilar, Senior Vice President, EMEA
“The momentum from WELL reaching 105 million square meters (1.14 billion square feet) across the EMEA region is a powerful springboard for 2026. This year IWBI EMEA will shift from scale to depth–expanding WELL’s footprint beyond landmark projects to become a baseline expectation for healthy, sustainable design across priority EMEA markets.

Our goal is to accelerate adoption in high-growth and underrepresented regions, embed WELL more firmly within architectural and design-led workflows, and position WELL as a practical delivery framework for ESG, net-zero and people-first outcomes across commercial, residential and mixed-use developments.”

Dr. Whitney Austin Gray, Senior Vice President, Research
“In 2026, our ‘Investing in Health Pays Back’ campaign will continue to redefine the value proposition of wellness real estate by proving that investing in health-optimized environments delivers measurable returns–financially, socially and personally. As data accumulates linking built environments with reduced health costs, higher productivity, and enhanced tenant satisfaction, the industry will no longer ask if health pays back, but how much. This campaign will catalyze a shift where buildings are more than assets, but allies in human longevity and performance.”

Jason Hartke, Head of Advocacy and secretariat of the Global Commission on Healthy Indoor Air
“This will be the year the Global Commission on Healthy Indoor Air, which represents the world’s foremost alliance of global leaders united to advance healthy indoor air, comes together around a seminal undertaking: drafting a Global Framework for Action. Through this first-of-its-kind endeavor, the Commission is poised to chart a comprehensive roadmap across every pillar of market transformation, from public awareness and innovation to advocacy and policy, education and training, codes and standards and research and development. In doing so, it will also lay the foundation for more tailored and customized national blueprints that translate global consensus into country-level actionable guidance needed to accelerate progress.”

Kimberly Lewis Inkumsah, Executive Vice President, Equity and Engagement
“As Audre Lorde taught us, “There is no such thing as a single-issue struggle because we do not live single-issue lives.” In our industry, this truth is undeniable: well-being without health equity is simply not well-being. The communities bearing the greatest burdens have been the ones capable of guiding their own transformation. This year demands that we invest in inclusive design not as charity, but as the competitive advantage and catalyst for systemic change that it truly is.”

Jack Noonan, Senior Vice President, Head of Asia Pacific
“We are starting to see a significant shift in the understanding and definition of a high-performing building. An increasing focus on health resilience offers an opportunity for organizations across Asia Pacific to prioritize and verify indoor air quality. Importantly, this focus needs to go beyond compliance, and move toward a competitive differentiator; in the same way that energy performance changed the market in the early 2010s. We will see a proactive approach from partners to leverage air quality data, occupant survey and health data through certifications and ratings like WELL to demonstrate a tangible, measurable and verifiable commitment to well-being. This community will become the strongest advocates for driving market and regulatory change, and by positioning improved indoor air as a foundational element of a resilient, people-first building, we can deepen relationships and accelerate adoption across the region.”

Karen Quintana, Senior Vice President, Digital Product
“2026 will finally be the year organizations feel confident and inspired to move from small pilot projects to adopting health strategies that work across their entire portfolios. Technology advancements like AI are helping teams move faster and handle much more data than before. WELL provides a clear framework that brings this information together into one scorecard, making it easier to understand progress and measure success. WELL at scale members are already showing how this approach works, and through partnerships with technology and sensor companies, we’re aiming to make it even easier to build WELL into everyday tools and operations.”

IWBI’s Social Sustainability and Sustainable Finance Team

Kelly Worden, Vice President, Social Sustainability
“The real estate industry is experiencing a fundamental shift in how value is created and preserved. Access to capital increasingly hinges on building performance, and tenant preferences are directly impacting NOI (net operating income) – creating a stark divide between properties that excel at sustainability and those that don’t. A growing body of evidence highlights that social factors – tenant satisfaction, community engagement – impact returns just as materially as environmental metrics. This new reality demands integrated sustainability strategy and reporting that measures environmental and social performance with equal rigor.”

Minjia Yang, Vice President and Head of Sustainable Finance
“The fastest acceleration in sustainability is happening where regulation and capital intersect. As regulations and sustainable finance taxonomies increasingly recognize health, well-being and social sustainability—some explicitly referencing the WELL Standard—market expectations are shifting from the top down. Integrating WELL and people-centered performance indicators is amplifying green and sustainable finance, creating a powerful impact loop among policy, capital and practice.”

View original content here.

As global coffee prices rise and more consumers brew at home, one country remains at the heart of the world’s coffee supply: Brazil.

As the world’s No. 1 coffee exporter, Brazil supplies more than a third of global coffee demand — and a significant share of that trade flows through DP World’s terminal at the Port of Santos. Coffee is the third most exported commodity handled at the terminal, with more than 17,000 containers moving through the port each year to key markets including the United States, Japan, South Korea, China and beyond.

Behind every cup is a complex logistics network that ensures speed, reliability and connectivity from origin to destination. At DP World in Brazil, our role is to keep this essential trade flowing — supporting producers, exporters and global consumers alike.

Watch the video to see how DP World helps move one of the world’s most traded commodities from Brazil to global markets.

Learn more about DP World’s Brazil operations.

Double the Donation, the industry leader in matching gift and workplace giving software, is proud to amplify the impactful work of our friends at FoodRecovery.org. As a dedicated supporter of organizations driving social and environmental change, Double the Donation is pleased to share the following announcement regarding FoodRecovery.org’s recent milestone in the fight against food waste and hunger.

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FOR IMMEDIATE RELEASE

FoodRecovery.org Awarded $550,000 Grant from Grubhub Community Fund to Advance Food Recovery Programs and Initiatives Tackling Food Insecurity

NEW YORK, February 17, 2026 /3BL/ – FoodRecovery.org received a $550,000 grant from the Grubhub Community Fund to support food insecurity and waste prevention programs and initiatives, including palletized food recovery, prepared food recovery, and community support programs.

Food insecurity affects over 47 million people in the United States. In Chicago, 25% of individuals in the Greater Chicagoland Area face food insecurity (Greater Chicagoland Report 2025), while in New York City, 16.8% of individuals are food insecure (Feeding America 2023). Nationally, 114.6 million families across the United States faced food insecurity in 2023 (USDA). Despite this widespread need, there is perfectly edible food that is wasted and discarded daily that could be given to those most in need.

This grant allows for the expansion of food recovery efforts, including redirecting excess to local community organizations’ food access programs. Additionally, it will help establish new relationships with food donors and recipient community organizations, expand logistics, and support ad-hoc community events and initiatives to support immediate needs.

This funding will helpFoodRecovery.org to recover an additional 35 million pounds of food within the next year through palletized and prepared food recovery. Thanks to the support from the Grubhub Community Fund, we will feed approximately 875,000 families with nutritious meals and groceries, reducing food expenses and providing resources to communities during critical times.

About FoodRecovery.org:

FoodRecovery.org is an online platform connecting organizations with surplus food to communities in need. Since 2015, the organization has recovered 180 million pounds of food, providing free food to those in need while diverting edible food from landfills.

About Grubhub:

Grubhub is a leading U.S. ordering and delivering marketplace dedicated to connecting customers with their favorite local restaurants, merchants, and convenience retailers. Grubhub elevates online ordering through innovative restaurant technology, easy-to-use platforms, and an improved delivery experience. Part of Wonder, Grubhub features over 415,000 merchants in more than 4,000 U.S. cities.

 

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How Double the Donation Supports FoodRecovery.org

To further their mission of ending food waste, FoodRecovery.org utilizes Double the Donation’s market-leading tools to fuel matching gift fundraising efforts.

About Double the Donation:

Double the Donation is the leading provider of matching gift and workplace giving software to nonprofits and educational institutions. Its flagship product allows organizations to increase fundraising by identifying matching gift opportunities and automating the outreach process.

For more information, visit https://doublethedonation.com.

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Key Takeaways: Incident Response Communication

• Plan incident communications in advance to reduce confusion and protect people during emergencies.
• Define clear communication roles and authority, so messages are accurate, timely, and consistent.
• Communicate early and often, even while response actions are underway.
• Tailor messages by stakeholder, including employees, customers, regulators, and the public.
• Use the right channels for urgency, from immediate safety alerts to scheduled updates and public statements.
• Strong communication accelerates recovery, enabling faster closure and a safer return to normal operations.

Communication planning for incident response often gets overlooked. But when you consider just how much has to be done in the event of an incident, and how fast it all has to happen, it’s easy to see why this critical step needs dedicated attention.

When an incident occurs, the right messages—delivered to the right people, through the right channels, at the right time—can make the difference between chaos and control. In this guide, we focus specifically on building an incident response communication plan that protects people, minimizes risk, and accelerates recovery

Develop Your Incident Response Communication Plan

A strong communication plan ensures consistency, transparency, and trust during an incident. Here are the key steps:

Identify Stakeholders Early: List out internal and external audiences (employees, customers, regulators, media, community, etc.).

Define Communication Protocols: Establish who communicates what, when, and how. Avoid ambiguity by assigning clear spokespersons and backup roles.

Establish Channels and Tools: Email, text alerts, intranet updates, social media, and press releases all serve different purposes. Map channels to stakeholder needs and urgency.

Create Templates: Pre-approved templates for press releases, customer notices, and regulator updates save valuable time. Generative AI tools can help you outline first drafts quickly, but ensure all templates are reviewed and approved by people with specific knowledge of your business.

Test and Train: Run regular drills to validate the communication plan, identify gaps, and ensure spokespersons are comfortable under pressure.

Start Communication Early

Many organizations wait until the emergency response phase is complete before investigating or updating stakeholders. However, it is best practice to start communication immediately, even while response actions are underway. Early, accurate updates help leadership make informed decisions and reassure stakeholders that the situation is being managed.

Make Engagement an Ongoing Practice

One message is not enough. Federal, state, and local regulators—as well as employees, customers, and communities—expect regular, transparent updates. You can demonstrate that the situation is under control by sending:

• Consistent briefings for regulators (e.g., OSHA, EPA, Coast Guard, state agencies, and cybersecurity authorities as applicable)
• Clear updates for employees on safety requirements and operational impacts
• Public-facing messaging through media or social channels to maintain trust and manage rumors

Tailor Communications to Key Stakeholders

Different audiences respond to different tones, details, and delivery methods. Communications will be more relevant and effective when they are customized for stakeholder groups:

• Employees: Direct, actionable safety updates via internal channels
• Customers: Transparent messaging on impacts and recovery timelines, often via email or public status pages
• Regulators: Factual, detailed compliance reports Supported by documented response actions
• Media/Public: Clear, concise statements emphasizing public safety, and taking responsibility and corrective actions

Communication Channels and Timing

• Immediate Alerts: Text messages, automated calls, intranet banners or site PA systems for urgent safety information
• Regular Updates: Email bulletins, status dashboards for customers, and scheduled regulator briefings
• Public Statements: Social media and press releases (or press conferences, when needed) for broad awareness

Facilitate Faster Closure

Once site data has been gathered and stakeholders have been engaged, the next priority is driving closure. The faster the transition from response to remediation, the sooner operations can return to normal—with the credibility that comes from consistent and transparent communication.

Plan for Ongoing Support

Many risks persist even after conditions stabilize. Health and safety considerations, for example, can’t be ignored. From audits and exposure assessments to industrial hygiene support and process safety management, it’s important to address remaining concerns and ensure a safe environment for workers and the surrounding community.

Lead with Peace of Mind

Incidents are stressful and often chaotic. But with a clear communication plan and the right partners, incident management doesn’t need to feel like a balancing act. Antea Group’s Incident Management (AIM) helps organizations transition from initial response to recovery while ensuring all stakeholders stay informed and confident throughout the process.

Learn more about our approach to proactive incident management or check out the AIM intro video below. Contact us today if you need immediate support!