Month: January 2025

Originally published in ScottsMiracle-Gro’s 2024 Corporate Responsibility Report

We continued our partnership with KidsGardening, a national nonprofit that supports educators and caregivers who bring the lifechanging benefits of gardening to kids, by providing GroMoreGood Grassroots Grants to 160 programs in 2023. The grants funded various types of community-driven garden and greenspace projects that directly engage youth, including school and community gardens, urban farms, pollinator gardens and outdoor playscapes. Grants in the amount of $500 were given to programs for the creation of new garden projects and the expansion of existing ones. Fifteen programs were awarded an additional $1,000 in funding, for a total of $1,500, for the following specialty award categories:

Plus: Designed to fund new and existing garden programs that have greater funding needs due to, but not limited to, financial, environmental, safety, health, and regulation challenges.Pride: Designed to fund new and existing garden programs that serve a majority of LGBTQ+ youth.Equity: Designed to fund new and existing garden programs led by people of color that serve a majority of youth of color.

2023 recipients spanned 37 states across the U.S. and increased access to garden-based learning opportunities for more than 27,000 youth. A total of $95,000 was awarded for the 2023 GroMoreGood Grassroots Grant period.

“Our gardening program was especially impactful for the families that had never gardened before. One such family was a grandparent raising their grandchildren. They shared, ‘Gardening was something lost in our family until this program. I remember my parents and grandparents doing it, but I never learned the skill. Learning the basics of gardening with my grandkids helped me reconnect to my past and feel that I am setting up my grandkids for a better future.”

– Monica B., Athens Farmers Market, 2023 GroMoreGood Grassroots Grant and Plus Specialty Award Recipient

To learn more about ScottsMiracleGro’s commitment to corporate responsibility, visit our webpage

For full details about ScottsMiracle-Gro’s 2024 Corporate Responsibility Report, visit here.

Stamford, CT, January 23, 2025 /3BL/ – all® free clear—the #1 doctor recommended laundry detergent brand for sensitive skin—today announced the brand will be the first laundry detergent in the U.S. to incorporate NaviLens technology on its packaging and will be featured on the all® free clear MIGHTY PACS® Original laundry detergent tubs and pouches. Dedicated to creating more accessible environments, NaviLens is a navigation and scanning app for those with low vision and blindness. With more than 7 million Americans* living with low vision, the all® free clear brand recognizes the strong need for resources that provide greater independence and access during their day-to-day experiences.

“With NaviLens technology on our all® free clear MIGHTY PACS® Original packaging, we aim to make laundry more accessible so people can complete this essential, everyday task with greater ease and peace of mind,“ said Philipp Schaffer, Corporate Senior Vice President and Regional Head of Henkel Consumer Brands North America. “We are pleased to make laundry care more inclusive—from the store to home.”

NaviLens smart codes will be located on the front of all® free clear MIGHTY PACS® Original, which are pre-measured unit-dose detergent pacs that provide added convenience on laundry day. Once individuals download the NaviLens app, the device detects NaviLens codes, audibly notifying the user of the product name, type, dosing instructions and precise in-store location. NaviLens can benefit those with blindness, low vision, language barriers and anyone in need of additional resources.

“Our partnership with all® free clear laundry detergent marks an important step in offering NaviLens technology in everyday household products, enhancing the shopping experience for all consumers,” said Javier Pita, Chief Executive Officer of NaviLens. “It is our mission to empower people who are blind or have low vision through our cutting-edge technology. This collaboration represents another stride toward expanding NaviLens accessible codes to more everyday environments, positively impacting the daily experiences of millions.”

In addition to updating its packaging, the all® free clear brand will donate $25,000 to the American Foundation for the Blind this February in honor of Low Vision Awareness Month to help propel the organization’s mission to create equal opportunities and expand possibilities for those with blindness and low vision.

For more information, visit all-laundry.com/NaviLens to read how NaviLens technology is empowering those with blindness and low vision.

* American Academy of Ophthalmology