Month: April 2024

CORONA, Calif. /3BL/– Monster Energy is delighted to announce the recipient charities of its $100,000 ‘Beat The Beast’ tournament. The Call of Duty competition, live-streamed on Twitch, brought together gaming enthusiasts and top-notch streamers for a charitable cause.

The Beast Squad dominated the virtual battlefield with a 2-hour stream on each day, showcasing some of Monster Energy’s top streamers, including Atlanta FaZe, Jericho, TeeP, and Rogue. These gaming titans led their squads against challenger squads from the general public in epic Call of Duty showdowns.

Following the tournament’s conclusion, each of the four victorious streamers had the privilege of selecting a favorite charity, which have each now received a check for $25,000 from Monster Energy.

The chosen charities and their respective streamers are:

TeeP: AbleGamersRogue: Doctors Without BordersJericho: American HumaneFaZe: COD Endowment

Additionally, here are some notable statistics from the Beat The Beast Tournament:

Live Views: 2.4 Million +Total Stream Duration: 9.5 hoursMax Concurrent Viewers: 19,000Avg. Concurrent Viewers: 10,000Avg. Unique Viewers/Stream: 433,000Beast Squad Record: 17-10

Viewers tuning in for the action-packed streams witnessed thrilling battles and had the chance to earn exclusive 2XP codes by watching the live broadcasts.

“We’re thrilled with the success of the Monster Energy “Beat the Beast” Call of Duty charity tournament; it was a high-octane spectacle of epic battles and meaningful contributions,” said Monster CMO, Dan McHugh. “This event not only showcased the skill and competitiveness of our top streamers and esports teams, but also emphasized our commitment to supporting impactful charities. We believe that gaming has the power to make a positive change, and this tournament is a testament to that belief.”

This initiative underscores Monster Energy’s dedication to making a positive impact in the world by combining the love for gaming with charitable giving.

Don’t miss the chance to be part of our next exhilarating event and contribute to meaningful causes. Stay tuned for more updates from Monster Energy.

About Monster Energy:

Based in Corona, California, Monster Energy is the leading marketer of energy drinks and alternative beverages. Refusing to acknowledge the traditional, Monster Energy supports the scene and sport. Whether motocross, off-road, NASCAR, MMA, BMX, surf, snowboard, ski, skateboard, eSports or the rock and roll lifestyle, Monster Energy is a brand that believes in authenticity and the core of what its sports, athletes, gamers and musicians represent. More than a drink, it’s the way of life lived by athletes, bands, believers, and fans. See more about Monster Energy including all of its drinks at www.monsterenergy.com.

Media contact:
info@monsterenergy.com

We recently participated in Junior Achievement of the Eastern Shore’s “Inspire” event, which drew over 4,000 8th-grade students across Maryland’s Eastern Shore. The event aimed to introduce students to various career opportunities, where our employees’ provided insights into careers within the utility industry. Students engaged in hands-on activities, such as exploring our drones, practicing line-worker precision and boarding one of our bucket trucks.

We have proudly partnered with Junior Achievement for more than a decade and have positively impacted thousands of local children by fostering financial literacy, entrepreneurial skills and a deeper understanding of the energy industry’s role in the region. This reflects our commitment to delivering more than energy in the communities we serve.

Originally published by TriplePundit

Children’s greatest wishes are coming true in the Chicago suburbs. From family vacations to bedroom makeovers, Autobarn Subaru of Countryside and Make-A-Wish Illinois are helping to create irreplaceable experiences for critically ill children and their families.

“Over the past eight years that Autobarn has worked with Make-A-Wish, the retailer has granted more than 35 wishes for children in the community,” said Richard Fisher, managing partner of Autobarn, a long-time family business. “We’re very lucky to be involved with Subaru and Make-A-Wish. It makes us feel good, too. We’re a local business, and we care about the community and its businesses.”

“They truly understand that a wish is not just a fleeting moment in time, but a journey that provides hope, strength and joy to children when they need it most,” added Stephanie Eckert, corporate gift officer for Make-A-Wish Illinois. “This is the best promise that Subaru and Autobarn Subaru of Countryside can make to the children in our community – that they will be there to ensure their wish journey will be a magical experience of discovery and joy.”

Subaru of America has partnered with Make-A-Wish for the past 12 years as part of the Subaru Love Promise, the company’s commitment to be a positive force in the communities where employees live and work. It’s the largest automotive donor to the Make-A-Wish Foundation and, together with its retailers, Subaru has donated over $32 million to help grant more than 3,300 wishes nationwide.

Autobarn Subaru of Countryside selected Make-A-Wish as its hometown charity through the annual Subaru Share the Love Event. During the annual charitable initiative, which is held between November and January, Subaru and its participating retailers donate at least $250 to a customer’s chosen national or hometown charity for every new vehicle purchase or lease.

“The Share the Love Event with Subaru is something special,” Fisher said. “Together with Subaru, we don’t just say, we do. Subaru really puts its money where its mouth is. And 12 years later, it’s still going strong. It’s not a one-time thing.”

About three dozen Autobarn Subaru of Countryside employees also participated in the Walk for Wishes fundraiser for Make-A-Wish Illinois, along with a host of movie characters that added to the excitement for younger participants. “Our team wanted to get involved personally,” Fisher said. “It’s a feel-good thing … It makes you realize life is special, and you appreciate it more.”

That involvement means something for the dealer, employer and customer, he added. “You feel a part of something that gives back, which is what employees want. It’s not just writing a check and moving on.”

Wish requests vary widely. “People are different about what they want and love,” 
Fisher said. No matter the wish, family reactions are among the most rewarding parts of the program. “Just seeing someone smile — when you see someone who doesn’t have it easy, when you see them able to smile and have a good time, that’s what it comes down to,” Fisher said.

Recipients’ families are celebrated together when the wishes are granted, and after the wishes are fulfilled, families often return to the retailer for a reception.

A trip to her favorite California theme park was one kid’s wish, and they were able to get the support they needed to make it possible. Their daughter uses a wheelchair, has a seizure disorder and a genetic disorder, and is non-verbal. “The family doesn’t have it easy,” Fisher said. “But just to see the family be able to take a break and have a vacation, just seeing the dad and mom sharing such a loving interaction with their daughter [was gratifying].”

One boy wished for his whole bedroom to be remodeled with a new bed, TV monitors and a game console. “If you are 12, that’s your dream to have all the cool stuff,” he said.

“The Autobarn Subaru of Countryside, its owners, employees, and customers truly ‘share the love’ and embrace the power of wish, not just during the holiday season, but throughout the whole year,” the Make-A-Wish Illinois representative said. “We could not be more grateful for the support.”

The team at Autobarn Subaru of Countryside also supports other causes locally. They donate blankets, hats and gloves to local shelters, supports local public schools through volunteering and other projects, and work with the local humane society by sponsoring an adoption event to help dogs find forever homes, during which the retailer covers adoption fees. 

“We try to help any way we can,” Fisher said. “We try and stay as involved as we can. We do it because it’s the right thing to do.”

Fisher encouraged people and corporations to pitch in where they live, too. “I always tell more people to get involved — it’s the most rewarding thing you can do. If you have the means to do so, you should. We’re very focused on what we can do, and whatever it takes to make people happy. If we hadn’t gotten involved, we might not have been able to share in their joy.”

This article series is sponsored by Subaru of America and produced by the TriplePundit editorial team. 

Wearing an all-black ensemble, pearl earrings and high heels, Tylene Swanson’s Facebook profile picture paints a story of a woman who breathes and lives fashion. But that’s only a part of her story.

During her work hours, this soft-spoken, 28-year-old blonde with a captivating smile dons personal protective equipment, steel-toed shoes and a hardhat bearing her name. Swanson proudly serves as a pipeline inspector at Enbridge, ensuring the safe and reliable delivery of natural gas that’s used to heat homes, schools and businesses in the Lower Mainland.

Swanson’s career started in trades a decade ago, after her father introduced her to pipeline work in their hometown of Hardisty, Alberta.

“When I was in Grade 12, I wasn’t entirely sure what I wanted to do. I knew I didn’t want to follow the typical careers for women,” Swanson says. “I ended up working on pipelines with my father, completing my apprenticeship by working on different projects, and then getting my welding certification. Right after welding school, I transitioned into pipeline inspection.”

Swanson is among a small group of female tradeswomen in British Columbia. According to the latest survey by the BC Construction Association, only 4.5% of the province’s 164,000 skilled tradespeople are women.

But Jill of All Trades (JOAT) aims to change that. Since 2014, JOAT has provided hands-on experiences to young women in Grades 9 through 12, introducing them to the possibilities of a career in the trades.

In support of this initiative, Enbridge has partnered with JOAT, donating $125,000 to facilitate the successful delivery of these events. At Enbridge, we strongly believe in a diverse workforce and providing opportunities to women and women-identifying individuals.

On April 4, about 100 female and female-identifying students from the Lower Mainland in BC are joining the BCIT Jill of All Trades all-day event in Burnaby, BC. The event will show participants the multiple opportunities of employment to pursue a career in trades.

“We aim to make skilled trades a viable choice for female high school students who are preparing to make their career decisions,” says Tamara Pongracz, BCIT Trades Access Department Head, who is running the BCIT Jill of All Trades. “BCIT Jill of All Trades offers these students the opportunity to immerse in trades and learn from tradeswomen role models.”

Female students from more than 30 high schools in metro Vancouver, Chilliwack and Hope will get to visit skilled trades stations in areas such as ironworking, sheet metal working and welding, power engineering, plumbing, auto-collision repair, cabinet making, and digital and wireless communications.

They will also get to hear directly from tradeswomen, who will share stories and information about their journey into trades, and the diverse career paths available. Swanson will join this volunteer pool to mentor and inspire young girls.

“Many people wrongly assume the trades industry is a man’s world. But there’s a place for everyone here, and there’s a lot of opportunities. Being in trades is not only empowering, it’s rewarding with lots of opportunities for career growth,” Swanson remarks.

“I never let my career define me, but rather, it has helped me establish the woman I want to be. I’m not sure where I would be today if I decided to take an alternative route, but I am very grateful that this is the path I chose when I was that 18-year-old girl.”