Month: April 2024

April 19, 2024 /3BL/ – Today Bath & Body Works announces its inclusion on USA Today’s list of America’s Customer Service Champions. In partnership with the data analysis company Plant A Insights, USA Today surveyed 33,000 U.S. consumers who provided over 519,000 company reviews. Respondents evaluated businesses according to overall customer experience as well as the quality of service delivery across seven key categories important to consumers.

USA Today’s list recognizes industry leaders in customer service across 67 sectors, including service providers, brick-and-mortar retailers, and online stores, and the results captured represent one of the largest independent customer experience studies in the U.S.

Bath & Body Works has been a global leader in fragrance for more than three decades. Currently the brand’s products can be found in approximately 40% of U.S. households, and many more around the world. Bath & Body Works continues to build on that proven success by meeting their customer needs and expanding into new categories like laundry, haircare, lip care. Additionally, the brand continues to reach new audiences by broadening its award-winning men’s assortment.

“Our customers are at the heart of everything we do, and we are passionate in our focus and care for them,” says Maurice Cooper, Chief Customer Officer for Bath & Body Works. “Key to this work is the delivery of exceptional, seamless shopping experiences in stores and online that bring the power of fragrance to life. We work relentlessly each day to deepen customer engagement and strengthen the emotional connection to our brand, while offering a level service that sets us apart and defines who we are.”

Further driving that customer connection is the brand’s nationwide loyalty program, now at over 37 million active members. My Bath & Body Works Rewards allows customers to earn points to redeem free products, offers early access to exclusive members-only events and collections, and provides special birthday gifts to surprise and delight. Bath & Body Works continues to evolve their loyalty program to further strengthen the experience they deliver for their customers.

In addition to making USA Today’s list of America’s Customer Service Champions, Bath & Body Works recently has been recognized in several other ways including:

Most Trustworthy Companies in America by NewsweekCustomer Experience All-Stars by ForbesAmerica’s Greatest Workplaces for Women by NewsweekBest Managed Companies by the Wall Street JournalAmerica’s Most Responsible Companies by NewsweekAmerica’s Greatest Workplaces for Veterans by NewsweekAmerica’s Greenest Companies by NewsweekAmerica’s Greatest Workplaces by NewsweekAmerica’s Best Workplaces for Women by ForbesAmerica’s Greatest Workplaces for LGBTQ+ individuals by NewsweekDiversity in Business Award by Columbus Business FirstAmerica’s Best Large Employers by ForbesA Diversity First Top 50 Company by the Diversity Research Institute

For more information about Bath & Body Works, visit bbwinc.com.

ABOUT BATH & BODY WORKS

Home of America’s Favorite Fragrances®, Bath & Body Works is a global leader in personal care and home fragrance, including top-selling collections for fine fragrance mist, body lotion and body cream, 3-wick candles, home fragrance diffusers and liquid hand soap. Powered by agility and innovation, the company’s predominantly U.S.-based supply chain enables the company to deliver quality, on-trend luxuries at affordable prices. Bath & Body Works serves and delights customers however and wherever they want to shop, from welcoming, in-store experiences at more than 1,850 company-operated Bath & Body Works locations in the U.S. and Canada and more than 480 international franchised locations to an online storefront at BathandBodyWorks.com.

PLANO, Texas, April 19, 2024 /3BL/ – Pizza Hut is thrilled to announce a partnership with acclaimed food critic, Forbes 30 Under 30 Creator and NAACP Outstanding Social Media Personality winner, Keith Lee, as they team up to support local communities and unveil the FamiLEE Community Pizza. As part of the brand’s $12ANY campaign1, the FamiLEE Community Pizza promises to redefine the pizza experience with its unique blend of flavors and community spirit.

Crafted by Keith Lee and featuring his family favorite toppings, pepperoni and bacon on hand tossed crust, the FamiLEE Community Pizza offers a tantalizing taste of culinary excellence and savory combinations. When it comes to pizza preferences, not every famiLEE has the same pizza cravings, so as part of the campaign, the brand is offering the $12ANY promotion alongside the famiLEE pizza that allows each famiLEE to customize their toppings and crust to meet their needs at an affordable price.

“I am blessed to team up with Pizza Hut for the FamiLEE Community Pizza and I’m excited to support causes that hit close to home,” said Keith Lee. “This partnership is all about sharing love through food, bringing communities together, and doing what we truly feel is supposed to be done within our space. Pizza Hut has been there during big moments in life with my family, and I’m grateful to be a part of this journey together and I can only be thankful in advance that this pizza will encourage others to do the same.”

In addition to his iconic food content that over 16 million people view daily, Keith Lee has always placed a significant value in his roots and community. That is why, as part of this partnership, Pizza Hut and Keith Lee will be donating $50,000 to Southfield ANT and OakHills High School, where Keith and his wife Ronni attended high school in an effort to reflect Lee’s dedication to education and community service.

“Keith Lee is a creator who has really been shaping the food industry and one I have been an avid follower of for a long time,” said Lindsay Morgan, CMO at Pizza Hut. “His TikTok reviews are authentic and he celebrates community and family. We felt his personal brand was a perfect fit for Pizza Hut, so together we created the FamiLEE Community Pizza so guests can try Keith’s recipe and be a part of giving back to his community.”

The FamiLEE Community Pizza will be available nationwide for a limited time. For more information, visit pizzahut.com.

1 Only available on Original Pan®, Hand Tossed & Thin ‘N Crispy® crusts. Limited time offer at select participating locations only. 10 toppings max. Additional charge for Original Stuffed Crust® or extra cheese. Not available on Big New Yorker or Deep Dish. Taxes and delivery fees separate. Delivery fee is not a tip.

Press Contact 
ALISON BROD MARKETING + COMMUNICATIONS 
pizza@abmc-us.com

SOURCE Pizza Hut

By Saara Kaudeyr, Manager, Corporate Research, CECP

As CECP celebrates its 25 years of purpose throughout 2024, it is important to acknowledge the crucial role that our research and benchmarking have played in the organization becoming a leader in, and developing the standards for, the corporate purpose and societal investment space. This year is a great opportunity to look back at how the data has changed (and how it has stayed the same!) since the inception of Giving in Numbers™, the largest and most historical data set on corporate social investment trends, in partnership with more than 617 multibillion-dollar companies.

While Giving in Numbers did not start in 1999, the year of CECP’s founding, top companies were invited to participate in the survey three years later, collecting data on their corporate “giving” in 2001. CECP has redefined corporate social investments as Total Community Investment (TCI), the sum of a company’s direct cash, foundation cash, and non-cash. At that time, 17 companies participated in the survey. These companies had a median revenue in 2001 of US$19.4B (US$32.6B adjusted for inflation) and reported:

Median TCI of US$56.6M (US$95.0M adjusted for inflation)Top Quartile TCI of US$204.4M (US$343.3M adjusted for inflation)Median TCI as a Percentage of Revenue of 0.30% and Top Quartile TCI as a Percentage of Revenue of 0.63%Median TCI as a Percentage of Pre-Tax Profit of 2.35% and Top Quartile TCI as a Percentage of Pre-Tax Profit of 4.77%

Since that time, the survey has expanded to include data from a much larger number of companies, with 222 participating in last year’s survey, which collected 2022 data. These companies had a median revenue of US$20.7B and reported:

Median TCI of US$28.4MTop Quartile TCI of US$86.6MMedian TCI as a Percentage of Revenue of 0.12% and Top Quartile TCI as a Percentage of Revenue of 0.28%Median TCI as a Percentage of Pre-Tax Profit of 0.94% and Top Quartile TCI as a Percentage of Pre-Tax Profit of 2.56%

What is most interesting, however, is that 10 of the original 17 participating companies reported their 2022 data, a testament to the benchmarking information accessible to affiliated companies. The median revenue in 2022 for those 10 companies was US$56.0B (up from US$40.4B in 2001) and they reported:

Median TCI of US$419.1MTop Quartile TCI of US$3.2BMedian TCI as a Percentage of Revenue of 0.55% and Top Quartile TCI as a Percentage of Revenue of 5.07%Median TCI as a Percentage of Pre-Tax Profit of 5.83% and Top Quartile TCI as a Percentage of Pre-Tax Profit of 38.95%

These steadfast companies are juggernauts, both in their financial performance and in their dedication to societal investment, showing how seamlessly the two go hand in hand

Of course, societal investment does not happen in a vacuum. During many national and global crises since the inception of Giving in Numbers, society has called on corporations to respond. For example, 2001 was an exceptional year due to the September 11th attacks. This was reflected in a 33% decline in median TCI the following year, as community investment commitments ended (unmatched set, inflation-adjusted). 2008 saw a significant 7% increase during the height of the global financial crisis, when communities needed more support than ever to meet their basic needs. There was also a 13% increase in 2020 from the previous year, demonstrating how quickly companies responded to a call to action for giving during the start of COVID-19. Though, similar to the decline following September 11th, there was a 12% decrease from 2020 to 2021, when COVID-19 relief provided by companies decreased.

Through it all, CECP has collected this data through Giving in Numbers; we are helping the field to better understand these trends and allowing companies to benchmark themselves against their peers. The survey has grown to include measuring employee engagement, operations, and corporate purpose. The annual report remains the unrivaled leader on corporate societal investments.

Please reach out to CECP Insights to further explore our historical dataset, and stay tuned for the latest edition of Giving in Numbers which will be published this fall.