NIQ Expands Google Relationship with Meridian Integration into NIQ Cadence™

CHICAGO–(BUSINESS WIRE)–NIQ (NYSE: NIQ), a leading consumer intelligence company, today announced the expansion of its relationship with Google through the integration of Meridian, Google’s open-source MMM framework, into NIQ Cadence™, NIQ’s AI-native marketing effectiveness operating system. The strategic partnership gives marketers a single place to measure marketing performance and act on it, shortening the distance between insights and optimization. Marketing leaders are under growing pre

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