ATP Media & L1VE Agree Landmark Immersive Rights Partnership

NEW YORK & LONDON–(BUSINESS WIRE)–L1VE and ATP Media, the broadcast arm of the ATP Tour, today announced a new three-year global partnership naming L1VE the Official Immersive Partner of ATP Media. The agreement runs from October 1, 2026 to December 31, 2028 and grants L1VE worldwide immersive live rights to the main events as well as highlights and replays across nine ATP Masters 1000 tournaments, the Nitto ATP Finals and ATP 500 and ATP 250 events. The partnership launches at the Rolex Shan

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