Month: March 2023

PNC | Insights

There has never been a time during Johnathan Kearney’s career when he has not been drawn to data. For nearly 25 years, the self-described data geek leveraged data and its increasingly abundant and sophisticated capture mechanisms to lead risk management and credit risk reporting functions for some of the largest banks in the Southeast before taking on his current data-intensive role as business analytics group manager for PNC’s Corporate Responsibility Group.

“I have always had a deep appreciation for data, what it can tell us and how it can help us develop solutions to business challenges,” says Kearney, a North Carolina State University graduate who joined PNC Bank through its acquisition of RBC Bank (USA) more than one decade ago.

Kearney’s unrelenting commitment to accuracy and data integrity proved to be integral to the success he found in his former role managing balance sheet analytics and modeling for PNC’s business-critical enterprise and credit risk reporting team. Meanwhile, his passion for mentorship and employee development helped shape a pipeline of PNC leaders, while his membership in the North Carolina Bankers Association’s Diversity, Equity and Inclusion (DE&I) Council is helping create impact within the financial services landscape of his home state. So it should come as no surprise that when PNC’s Corporate Responsibility Officer was searching in 2020 for a talented visionary to oversee data analytics and reporting for PNC’s increasingly extensive and far-ranging community commitments, he turned to Kearney.

A pronounced focus on corporate responsibility and its measurement was not at all new for PNC at the time of Kearney’s appointment; the bank has consistently produced data to quantify its community commitments and earn an ‘Outstanding’ Community Reinvestment Act (CRA) rating in every performance evaluation issued since enactment of the CRA more than 40 years ago. But when Kearney joined PNC’s Corporate Responsibility Group in 2020 against the backdrop of immense change, opportunity and growth within the company, the importance of elevating awareness, accountability and transparency for corporate responsibility efforts had never been more important.

Contributing to the magnitude of that consequential period was PNC’s impending acquisition of BBVA (USA), which when completed in 2021 resulted in a significantly expanded geographic footprint and employee base. Accompanying this acquisition was PNC’s development of an ambitious $88 billion, four-year Community Benefits Plan, designed to create meaningful – and measurable – impact for LMI individuals, communities and people of color through financing for residential mortgage and home equity lending, small business loans, community financing loans and investments, and additional charitable giving.

“During the development of the Community Benefits Plan, there was no question that data would play a central role in defining, quantifying and communicating the company’s deployment of capital and resources to deliver on its commitments, while providing visibility to tangible outcomes of its nationwide corporate responsibility efforts,” says Kearney. “A corporate responsibility program or initiative is about so much more than compliance or checking boxes. I heard our CEO, Bill Demchak, reference this as the work that impacts the soul of a company. And data is integral to understanding how and where we can most effectively maximize our impact, setting goals, measuring progress and shining a light on the stories that emerge from our community commitments.”

While Kearney’s colleagues may synonymize his work with the sophisticated reporting dashboards and data visualizations for which he has become known, these finished deliverables represent just a small fraction of what his role entails. “I spend the majority of my time exploring, researching and discussing with business partners the challenges and opportunities the company is looking to address, as well as relevant trends and indicators that provide context for those challenges and opportunities,” he says. “Only then do I step away and use data to address the objective or question at hand.”

As digital and information technology innovations lead to increased availability and access to data, Kearney emphasizes that the business imperative of data stewardship cannot be overstated – and that more data doesn’t always translate to better data. “When leveraging data for measurement and reporting, it is essential for organizations to preserve the integrity of that data by understanding and respecting its intended use – and by being transparent about methodology,” he says.

For organizations in the process of implementing and enhancing corporate responsibility programs, Kearney encourages leaders to be intentional about developing measurable objectives that can be shared with their employees for accountability and transparency. “Once a corporate responsibility program is put in place, employees want to see it continue,” he says. “Incorporating data-driven metrics from the outset – and then regularly reporting on progress –will go a long way when it comes to demonstrating impact and integrity.”

In celebration of Women’s History Month and the importance of female role models, Henkel North America’s Senior Vice President of R&D for Consumer Brands discusses her experience as a woman in STEM and what inspires her most about the next generation of leaders.

Women make up 50% of the world population and influence 85% of all consumer purchases in the U.S. Yet, women still only represent 28% of the workforce in science, technology, engineering and math (STEM), and men continue to outnumber women when it comes to pursuing STEM subjects in higher education.

When it comes to women in STEM, Martina Spinatsch is a pioneering role model at Henkel. As the Senior Vice President of R&D at Henkel Consumer Brands North America, she has worked at the company for nearly 30 years and consistently challenged the status quo for what it means to be a woman in engineering and R&D, while also forging a path for other women to follow.

Her interest in STEM started when she was a child who was fascinated by problem solving and looked up to her father who worked as an engineer. Despite her interest, he encouraged her to pursue a liberal arts degree. While studying at the University of Pennsylvania, she met a woman in the bioengineering program and quickly realized that a career in engineering was her future path.

“Meeting this woman changed the trajectory of my education and career,” Martina says. “The design project she was working on seemed so fascinating and tangible – she was actually creating things and solving problems that had the potential for real impact. After talking to her, I quickly realized that’s what I wanted to do, and I immediately shifted my focus of study to graduate with a biomedical engineering degree.”

This encounter also reinforced to Martina the importance of representation. Not only did meeting a woman in engineering make the prospect of a future career in STEM feel more attainable, it also helped open her eyes to what she could do with this degree and how she could apply her passions for solving problems to help improve lives. However, this did not mean that Martina was immune to gender-based stereotypes and skepticism – in her courses and in her career.

“Three decades ago, there were more stereotypes and barriers that women, in general, had to overcome in the workplace and these were very pronounced in STEM fields,” says Martina. “I have seen so much progress since the beginning of my career when I was constantly questioned about whether or not I was serious about taking on engineering work and pushed toward ‘softer’ engineering roles just because I was a woman.”

Instead of feeling disheartened about the misconceptions she faced, Martina was motivated to prove that women can be anything they want to be and do anything they want to do. She has carried this passion throughout her career to make inroads for others.

She was one of the founding members of the Employee Resource Group (ERG) for women leadership at Henkel. She wanted to empower female employees at all levels of their careers and provide them with opportunities for career development, networking and volunteering. Martina partnered with other leaders to secure corporate funding, create bylaws and recruit members. There were so many women interested in participating in mentoring circles and other ERG programs that multiple groups had to be set up to meet the demand.

“When I think about the concept of equity, it always comes back to respect. I believe that if we respect and value all individuals and embrace their talent, more equitable workplaces will become a natural extension,” Martina says. “I find that ERGs are a great way to foster equity and respect in that they are safe spaces where people can be their true selves, learn from each other and see a clear path to career advancement.”

Martina has personally benefitted from being a part of these groups and helping to advance Henkel’s diversity, equity and inclusion journey. “What inspires me most are my Henkel colleagues who are passionate about their jobs and passionate about making a workplace and society that is more equitable and inclusive. They make me excited to go to work every day and make me proud to work at Henkel.”

She pays that learning and experience forward by serving as a mentor for the next generation of leaders. From removing roadblocks and making connections with decision makers to providing supportive feedback and advice, Martina is helping to empower others to pursue their career dreams.

Whether you are pursuing a career in STEM or any field of your choice, Martina offers a few words of advice. “Don’t be afraid to challenge the status quo and try new things. Say yes to new opportunities because they can open doors you didn’t even know were closed. Get involved, gain new experiences. That’s how we grow as people, as professionals and as a society.”