First-Party-Data-Lösung steigert die CPMs für Publisher um 26 % und senkt CPCs für Advertiser um 33 % Durch direkte Publisher-Beziehungen entfallen 72 % der Werbeausgaben auf Direktlieferungen NEW YORK, 23. Dezember 2023 /PRNewswire/ — Das Jahr 2023 geht zu Ende, und TripleLift – die…
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