TripleLift Releases Industry’s First Test Results of 3rd Party Cookie Replacement Solution

Results: 33% Improved CPCs for Advertisers and 26% Improved CPMs for Publishers 1st Party Data Outperforms Both Cookie and Non-Cookie Buys NEW YORK, Sept. 26, 2023 /PRNewswire/ — TripleLift, the ad tech platform elevating digital advertising across every screen, today released the…

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