Natural Grocers® Exceeds $100,000 Goal in Organic Month Fundraiser Supporting Rodale Institute

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Customers join the family-operated grocer in raising $113,220 to advance regenerative organic agriculture

LAKEWOOD, Colo., Oct. 14, 2025 /PRNewswire/ — Natural Grocers® is thrilled to announce the results of its recent Organic Month fundraising campaign, benefiting Rodale Institute, the nonprofit dedicated to growing the regenerative organic agricultural movement. Through proceeds from limited-edition reusable bag sales and customer donations, the campaign raised a total of $113,220, exceeding the retailer’s $100,000 goal.


The funds raised through Natural Grocers’ campaign will directly support farmer-training programs, helping cultivate the next generation of regenerative organic farmers.

A COMMUNITY COMING TOGETHER FOR ORGANIC AGRICULTURE

“This incredible achievement is thanks to the generosity of our customers and the dedication of our good4uSM Crew, who helped promote the campaign in stores every day,” said Raquel Isely, vice president of marketing at Natural Grocers. “It’s inspiring to see so many people come together to support regenerative organic farming — proving that when a community cares about health, sustainability, and the planet, amazing things can happen. We are so grateful for every contribution and for the role our customers and team members play in making this work possible.”

Throughout September, customers at Natural Grocers’ 168 stores nationwide had the opportunity to contribute to Rodale Institute’s farmer-training programs and initiatives supporting the next generation of regenerative organic farmers through:

  • Limited-edition Organic Month reusable shopping bag sales, with $1 donated to Rodale Institute for each bag sold.
  • Ladybug Zip Pouch sales, with $2 donated per pouch.
  • Optional donations at checkout ($1, $5, or $10) from shoppers nationwide.


PARTNERSHIP WITH RODALE INSTITUTE


Rodale Institute has been at the forefront of regenerative organic farming for more than 78 years, working to advance a sustainable food system that promotes healthy soil, clean water, and nutritious food. The funds raised through Natural Grocers’ campaign will directly support farmer-training programs, helping cultivate the next generation of regenerative organic farmers.

“We’re deeply grateful to Natural Grocers customers and Crew for their generous investment in our Rodale Institute Farmer Training program,” stated Annie Brown, vice president of development at Rodale Institute. “At a time when we’ve lost an alarming number of farmers, your support is helping us build viable career paths for the next generation of regenerative organic farmers.”

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives, or sweeteners (as defined by its standards), synthetic colors, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers’ flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its “Commitment to Community” and “Commitment to Crew”. In fiscal year 2024, the Company invested more than $15 million in incremental compensation and discretionary payments for Crew. Headquartered in the Union Square neighborhood of Lakewood, CO, Natural Grocers has 168 stores in 21 states. Visit www.naturalgrocers.com for more information and store locations. 

ABOUT RODALE INSTITUTE
Rodale Institute is a 501(c)(3) nonprofit dedicated to growing the regenerative organic agriculture movement through rigorous research, farmer training, and education. Its groundbreaking science and direct farmer support programs serve as a catalyst for change in farming and food production worldwide. Over its 78-year history, the organization has proven that organic farming is not only viable but essential to humanity’s survival.


Natural Grocers (PRNewsfoto/Natural Grocers by Vitamin Cott)

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SOURCE Natural Grocers by Vitamin Cottage, Inc.