Pop-Tarts First Edible Mascot wins Grand Prix at 2024 Cannes Lions

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Kellanova, Weber Shandwick win first-ever Grand Prix for Brand Experience & Activation CHICAGO, June 21, 2024 /PRNewswire/ — Kellanova’s Pop-Tarts brand earned a top honor at the 2024 Cannes Lions International Festival of Creativity Thursday, winning the first-ever Grand Prix for its…

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