Brazilian Wax Craze Takes the US by Storm: Mahokena Brazilian Wax Leads as a Top Franchise Choice

SÃO PAULO, Dec. 8, 2023 /PRNewswire/ — Long a staple of Brazilian beauty culture, body waxing has officially embedded itself in the USA, according to a polling of women living in the country. A recent study, published in Jama Dermatology by the American Medical Association, reveals…