NEWARK, N.J.–(BUSINESS WIRE)–For the second year in a row, Prudential Financial, Inc. (NYSE: PRU), in collaboration with Playbill, Times Square Alliance, and The Broadway League, is proud to be the title sponsor of the Curtain Up Broadway Festival. The free, three-day outdoor event will take place Sept. 30 – Oct. 2 in the heart of Times Square and celebrates Broadway, a cultural icon that drives inclusion and economic growth in New York City and beyond. Through this sponsorship, Prudential is